2017 Genesis G90 Makes a Splash with Wave of Awards in Its First-Year Release
Hyundai’s premium sedans–the Genesis and Equus–were never best-sellers in the Korean automaker’s lineup of compact, value-friendly vehicles, so Hyundai took a leap of faith and launched the snazzy sedans as their own luxury sub-brand: Genesis. While the Hyundai Genesis was retooled into the G80, the Equus received a drastic cosmetic and performance makeover to become the front-runner of the lineup–the G90.
And boy did that move pay off.
Within the first year of its launch, the G90 has not only garnered impressive sales and consumer attention, it’s also earned accolades from industry outlets and experts. That’s an impressive feat considering how far Genesis has come in a single year.
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Establishing itself as a quality luxury car at a competitive price, the 2017 Genesis G90 has already earned many fans and a record number of pre-orders before it was even released.
Consumer Guide named the G90 a 2017 Best Buy for its “sleek design, dynamic performance, and uncompromising safety technology.” The G90 beat out dozens of competing models for the honor of being recognized of “unparalleled success…in the premium large car class,” according to Erwin Raphael, general manager of Genesis USA.
Not long ago, the 2017 Genesis G90 was revealed as one of three finalists for the 2017 North American Car of the Year award. The G90 was also a finalist for the World Luxury/Performance Car distinction in the 2017 World Car Awards, in addition to placing as a Motor Trend Car of the Year finalist.
Ruedas ESPN announced the 2017 Genesis G90 as the recipient of its Best Luxury Sedan Award at the 2016 Miami International Auto Show, as voted on by the editorial team of the national radio show.
Even all the way across the globe in the Middle East, the G90 took the title of Best Sedan Luxury Car of the Year based on the votes of journalists in the Saudi Arabian market.
Even when it was first revealed in 2015, the 2017 Genesis G90 clinched a Good Design Award from The Chicago Athenaeum: Museum of Architecture & Design and The European Centre for Architecture Art Design & Urban Studies.
The flagship sedan also earned Top Safety Pick+ status from the Insurance Institute for Highway Safety (IIHS).
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