Check Out the 2022 Lexus RC F
The 2022 Lexus RC F returns for the latest model year with additional styling options and a brand-new special edition model. Here’s a look at what’s new on this high-performance sport coupe. Style, Performance, and Luxury: Meet the Lexus model lineup All about the 2022 Lexus RC F Every 2022 Lexus RC F is powered […]
Power and Luxury: The 2020 Lexus RC F Track Edition
The refreshed 2020 Lexus RC F coupe offers numerous updates and enhancements — and a whole new limited production model called the Track Edition. The snazzy new 2020 Lexus RC F Track Edition is a limited production model that expertly blends luxury craftsmanship with breathtaking performance. But the Track Edition is far more than just […]
2019 Lexus RC F Overview
The Lexus F brand sets new standards for Lexus performance, and the 2019 RC F is no exception. The RC F continues to redefine the experience and expression of Lexus performance for 2019. First Look: 2019 Lexus ES preview [wptab name=”What’s New”] What’s New for the 2019 Lexus RC F? The 2019 Lexus RC F has […]
2018 Lexus RC Overview
The Lexus RC has long stood as a good-looking performance coupe, and for 2018 it has come back better than before, with an upgraded engine line and all the luxury that the brand can put forward. More Lexus: Click here to learn the history behind the luxury [wptab name=”What’s New”] What’s New for the 2018 Lexus […]
2016 Lexus RC F Overview
The 2016 Lexus RC F is a high-performance sports coupe that carries a starting MSRP of $62,805. In addition to its eye-catching exterior design, the Lexus RC F also features a 467-horsepower V8 engine, sport tuned suspension, and four unique drive modes. This coupe is one of only four vehicles ever to be produced by […]
2016 Lexus RC Overview
The Lexus RC coupe is for drivers who want a sports car loaded with luxury amenities. According to Lexus, the RC stands for “Radical Coupe”, and it has done everything possible to make this car a head-turner when driving down the street. First unveiled in 2013, the vehicle has now become a star in the […]
This Lexus RC F Is The First Car With A Heartbeat
Well, sort of. Lexus Australia has partnered with M&C Saatchi Australia’s creative tech division, called Tricky Jigsaw, to create a car that uses electroluminescent paint to show just how exciting it is to drive a Lexus. Sensors attached to the car’s driver monitor their heartbeat and then translate the data into an animation on the exterior […]
Lexus Super Bowl Ad Features RC Lexus RC (and a Real One)
While the second Lexus Super Bowl ad, titled “Let’s Play”, may not have been popular with viewers, it plays off the RC name with remote controlled Lexus RC350’s and RC F’s drifting around before a real one joins the scene. The ad is certainly creative, but didn’t stand a chance compared to moving commercials like […]
Lexus RC F GT3 Race Car to Enter International GT3 Racing This Year
Last March at the Geneva Motor Show, Lexus revealed the RC F GT3 Racing Concept car, and so revealed their intentions to enter international Group GT3 racing events. With today’s reveal of the 2016 GS F sedan in Detroit, Lexus brought the car back onto the stage and revealed their intentions to enter GT3 racing as […]
2015 Lexus RC Ads Aim to Appeal to Diverse Demos
The 2015 Lexus RC Coupe and Lexus RC F have officially launched, and so too have the vehicles’ respective advertising campaigns. The first wave will feature five videos—entitled “Face Off,” “No Limits,” “Flex Your Drive,” “Shatter,” and “Control Drive.” The first two spots released—“Face Off” and “No Limits”—aren’t terribly unique when held up against other […]
Lexus RC F GT3 Could Join V8 Supercars in 2017
According to the head man for Lexus Australia, the luxury automaker is mulling over the possibility of becoming a part of V8 Supercars in 2017. According to DRIVE, Lexus Australia CEO Sean Hanley says that there is a possibility that we could be seeing a track-ready version of the RC F GT3 concept that Lexus […]
Rocket Bunny Lexus RC F Sport Preps for SEMA Debut
In and of its own merits, the 2015 Lexus RC F is damned fine sport coupe that puts its competitors on notice in a big way. As a part of Lexus’ push to give the RC F more eminent appeal to younger and more affluent buyers, the automaker also made sure that it was a […]
Lexus RC F Performance Coupe Unleashed at 2014 NAIAS
Lexus seems content to use four words to describe the all-new Lexus RC F Performance Coupe that it debuted at the North American International Auto Show (NAIAS) this week: “Faster, Sharper, Lower, Wider.” Despite how much this sequence of words reminds us—rather inexplicably—of the unfortunate musical career of Savage Garden (side note: Savage Garden was […]
Did Overstock.com Totally Steal This Commercial Idea from Lexus?
The time has arrived where retailers release their most creative holiday commercials in order to convince consumers to buy their merchandise, either through humor or maybe compassion. It happens in every industry, including online retailers and car dealerships. In what could be a mere instance of coincidence, Lexus and Overstock.com have released two very similar […]
Lexus Utility Sales Up 2 Percent in July; NX Sets Monthly Record
Lexus sales in the United States totaled 27,890 units in July, down 6.5% year-over-year. Despite the dip when compared to sales from July 2015, the brand is confident in its outlook for the future given the continued popularity of its SUVs and crossovers. “Lexus luxury utility vehicles had another strong sales month, with RX, NX, […]
BMW and Lexus Working Together on Supercar to Beat Audi R8
The Audi R8 supercar is the taking the auto world by storm with its powerful performance and affordable price tag. Needless to say, Audi’s biggest competitors would like to take it out. BMW and Lexus have officially teamed up to build a car together to take the top spot. Lexus has experience building a supercar, […]
June Lexus Sales Up 10.1 Percent on Strong IS, GX Performance
June Lexus sales totaled 23,518 vehicles, good for a 10.1 percent year-over-year improvement. Lexus cars were up 13.2 percent with 13,056 cars sold, and Lexus utility vehicles were up 6.5 percent with 10,462 sold. “While the industry has been posting healthy gains, Lexus has been able to more than double the average growth rate with […]
May Lexus Sales top Mercedes, Close Gap on BMW
Lexus is fast making up ground in the luxury segment after May Lexus sales topped Mercedes-Benz for the second time in five months. Lexus now sits a mere 12,000 units behind BMW, and that gap stands to close even more when the much-anticipated RC sports coupe and NX compact crossover join the lineup later this […]