Jeep Super Bowl 50 Commercial Shows Appreciation for Jeep Lovers
There’s no automotive following quite like those gearheads that love Jeep. This global community is one of the largest in the industry, which is something that Jeep was looking to play off of during one of its 60-second Super Bowl commercials. Fall in Love with Jeep: See why Jeep is such a beloved brand According […]
Jeep Celebrates Rich Heritage in Super Bowl 50 Commercial
For many people, the Super Bowl is about more than just football—it’s also about some great commercials. While some companies go all out with almost $5 million in advertising spend on hilarious commercials, others look to appeal to everyone’s sentimental side—like Jeep. The Jeep brand debuted one commercial in particular that really tugged at the heartstrings. […]
Best 5 Car Commercials From Super Bowl 50
If you watched the Big Game last night, then you might have noticed it was filled with car commercials. From a simplistic ad for the 2017 Acura NSX to a slightly controversial commercial about the 2016 Toyota Prius, there was a car advertisement suitable for viewers of just about any income level. USA Today reports companies […]
Watch the 2017 Acura NSX Super Bowl 50 Commercial
Acura announced early last month that it would be returning to the Super Bowl this year with an ad focusing “on the luxury automaker’s North American roots.” The one-minute commercial will air during the first quarter of Super Bowl 50 on February 7th, but you can watch the full thing in advance now: Car Shopping? […]
Kia Enlists Christopher Walken for Super Bowl 50 Commercial
Kia is “Walken” away from the norm. How? do you ask? By appointing Christopher Walken as its newest celebrity spokesperson. The Academy Award-winning actor is the new narrator for two new Kia commercials that advertise the 2016 Kia Optima. As the narrator in the thirty-second spots called “Middle C” and “Cookie Cutter,” Walken is an […]
MINI to Air Super Bowl 50 Commercial
For the first time in five years, MINI will be returning to the Super Bowl. (But thanks to the Steelers, the Bengals shall not be…yet again.) The German automaker has confirmed that it will be putting out a 30-second spot during Super Bowl 50, likely to mark the all-new Mini Clubman. The last time that […]
Chevy Silverado EV Meets “Sopranos” in Nostalgia-Charged Super Bowl Ad
If your favorite pop-culture phenomenon hasn’t yet been revived and recycled in an attempt to sell you something, it’s probably only a matter of time. The latest example: One of last night’s Super Bowl commercials was a reshot version of the iconic opening credits sequence from The Sopranos — complete with a starring role for […]
Hélio Castroneves Wins Fourth Indy 500
At 46, Castroneves would later say that 2021 “might be the year for aging veterans,” comparing his achievement at the Brickyard to
Kia Skips Superbowl LV Ad to “Accelerate the Good”
In recent years, Kia has lost its taste for spending millions on 30- and 60-second spots during football’s biggest game of the season. Rather than airing a clever Super Bowl commercial starring the hottest celebrities or latching onto everyone’s nostalgia to sell something, the Korean automaker is sticking to its more recent charitable efforts through […]
Ford Airing #FinishStrong Ads During Super Bowl LV
Ford is the latest automaker to announce that it will forego shilling cars during Sunday’s Big Game™ in favor of promoting a more important message. New ads in the company’s #FinishStrong campaign will air regionally during Super Bowl LV, continuing Ford’s mission of encouraging Americans to wear masks. New from Ford: 2021 Ford F-150 gets […]
LeBron James Super Bowl Ad Launches Strong, Silent GMC Hummer
The controversial, gas-guzzling Hummer is about to return as a GMC model — but this time, it’s being powered by electricity and a major ad campaign starring pro basketball star LeBron James. After several teasers, GMC debuted its full 30-second ad for the Hummer on Super Bowl Sunday, playing up the model’s immense yet quiet […]
GMC Hummer Electric Truck Could Debut in Super Bowl Ad
It looks like General Motors’ notorious Hummer brand will be making a comeback just in time for the Super Bowl — and getting a serious image makeover to match. Citing a report from the Wall Street Journal, The Truth About Cars says the Hummer will return as an electric GMC pickup truck in early 2022. […]
Counting Down 10 Big Ones in the Daytona 500
Every sport has its grand event. For football, it’s the Super Bowl. In baseball, it’s the World Series. When it comes to NASCAR, the Great American Race at the Daytona International Speedway takes the cake. Daytona kicks off every racing season with a field of 40 cars racing 500 miles at top speeds of 210 […]
Why Did GM Skip the Super Bowl this Year?
GM decided not to advertise during the biggest sporting event of the year. But why?
Over the years, the Super Bowl has proven itself as a strong venue for companies to advertise their brands using creative commercials. Some of the most famous of these commercials are commissioned by automotive brands. Yet, at this year’s Super Bowl, one of the industry’s top automakers was missing. General Motors aired no commercials for […]
Mercedes-Benz Super Bowl Ad: “Say the Word”
A Mercedes-Benz Super Bowl ad introduced the OEM’s new A-Class high-tech sedan with a thought-provoking idea on Sunday night during the second quarter of the Big Game. Learn More: About the 2019 Mercedes-Benz A-Class What if everything in your life listened to you like your new A Class? You can watch the 60-second commercial below. […]
Lyft Reveals Transportation Plan and Discounts for the Super Bowl
The Super Bowl is just around the corner. Whether you watch the game live from Atlanta’s Mercedes-Benz Stadium, or via TV from the comfort of your living room, this year’s event promises an engaging experience for sports fans. Lyft has just announced its transportation plan for Atlanta, to help streamline the city’s traffic flow and make […]
F1 to Introduce $150M Budget Cap with ‘No Room for Discussion’
At a meeting held at the Bahrain International Circuit, Formula One today presented the FIA and teams its proposal for the strategic future of the sport from 2021 and on, including a new budget cap that would reportedly be set at $150 million. According to Auto Motor und Sport reporter Tobi Grüner, the meeting was […]
FCA Makes the Odd Choice to Release a Jeep Super Bowl Commercial That Openly Criticizes Its Ram Super Bowl Commercial
Jeep's popular "Anti-Manifesto" Super Bowl spot mocked car commercials that rely upon famous speeches, such as Ram's controversial "Built to Serve" ad, which featured the words of Martin Luther King Jr.
By now, we’re all accustomed to seeing a number of common commercial types appear during the Super Bowl. One of the most common of these advertisements is the “Manifesto” from automakers. During these commercials, a speech is delivered by a disembodied narrator loosely related to the values of the brand. Fiat Chrysler is the king of […]