Cadillac Sponsors the Academy Awards for a Sixth Consecutive Year
Cadillac's sponsorship of the 91st Academy Awards incorporated a series of advertisements, social media initiatives, and even a presence on the red carpet
Last night, Hollywood’s most elite denizens gathered for the 91st Academy Awards. An event this opulent requires an automotive sponsor that is equally as luxurious. That is why for the sixth consecutive year, Cadillac served as a sponsor for the Academy Awards. Cadillac on the Silver Screen: “Entourage” Cadillac Ciel trailer appearance Cadillac’s sponsorship included […]
Check Out Cadillac’s Ads for the Academy Awards [VIDEOS]
When it comes to high-profile advertisements, the Oscars are basically Cadillac’s Super Bowl. In the same way that truck brands pay big money to be associated with gritty gridiron glory during the big game, Caddy has spent the last three years advertising during the world’s most popular and glamorous awards show, as if to position […]
Cadillac Escala Concept to Make Appearance at 89th Academy Awards
Cadillac Chief Marketing Officer Uwe Ellinghaus told multiple publications that a new commercial staring the Escala Concept will premier during the Oscars
Cadillac has a slightly different marketing strategy than the other GM brands. While Buick has already paid to run a new commercial during Super Bowl LI, Cadillac has purchased three ad spots that will run during the 89th Academy Awards. Have You Heard? Chevrolet nine-speed transmission to roll out in 2017 The only issue is […]
[VIDEO] Cadillac’s New CT6 Commercial Leaks Before Scheduled Academy Awards Debut
The new Cadillac CT6 commercial was scheduled to air during the upcoming Academy Awards, but one person with special access to the commercial has taken it upon himself to provide everyone with a sneak preview. Cadillac sent out a package containing the commercial to a select group of clients via snail mail, but YouTube user dslay04 […]
Cadillac Will Run Up To Six Commercials During the Academy Awards
It’s been nearly one year since Cadillac shared the “Dare Greatly” commercials during the 2015 Academy Awards, and the luxury auto brand is reportedly prepping for an encore. Strange Automotive Facts: Check out these odd driving laws from around the world Automotive News reports that Cadillac could run as many as six commercials during the Academy Awards on […]
Luke Combs, Ford F-150 Tag-Teaming Again at ACM Awards
♫Reunited and it feels so goooood!♫ Peaches & Herb may not have been a country act, but that tune feels mighty appropriate for the news that Luke Combs and the Ford F-150 are hooking up once again. Combs and the all-new 2021 Ford F-150 appear together this Sunday at the Academy of Country Music Awards […]
Ford Teams with Luke Combs, Guitars 4 Vets at ACM Awards
Last month, Ford Motor Company joined forces with Guitars 4 Vets and Luke Combs — one of the hottest names in country music today — to pay tribute to military veterans on country music’s biggest stage. Combs appeared alongside the all-new 2021 Ford F-150 in a commercial saluting vets during the 55th Academy of Country […]
Ford Awards $50,000 in Grants to Winners of STEAM High School Community Challenge
Ford Motor Company has announced the six student teams that will receive a share of $50,000 in grants as part of the 2018 Ford STEAM High School Community Challenge. The teams represent six different high school career academies from across the United States, and the winning proposals focus on addressing needs in their respective communities […]
Ford Fund Awards Blue Oval Scholars with $100K in Scholarships
Ford celebrated more than 160 graduating seniors from 10 high schools around Detroit on Thursday with its sixth annual Blue Oval Scholarship program. The awards were presented at the Charles H. Wright Museum of African American History in Detroit, where each student received between $250 and $1,000 in financial awards to put toward their college […]
Nissan GT Academy Wins Autosport Award for Pioneering and Innovation
It’s almost hard to believe that the Nissan GT Academy – a competition that turns video game racecar drivers into professionals – has not only survived, but flourished for three seasons; it’s nearly impossible to believe the success the winners have had in real racers against other professional drivers. In the last season alone, Nissan […]
What to Expect at the 2024 New York Auto Show
The New York Auto Show is one of the top auto shows in the country, bringing automakers from across the globe to a single location to show off their best models and concepts. This year’s show will see a wide array of new vehicles, celebrity guests, and even puppies! When is the 2024 New York […]
Cadillac to Host Its Annual Oscars Pre-Party on March 24
For the past eight years, Cadillac has partnered with the Academy Awards. This includes exclusive events as well as TV spots during the show’s broadcast. For the ninth and current year of the partnership, we have yet to learn of any upcoming campaigns. However, Cadillac will host its annual Oscars pre-party on March 24 in […]
History of the Cadillac XT4
Although it was only introduced in 2018, the Cadillac XT4 has an interesting history. The subcompact luxury crossover is a solid choice in the crowded SUV market, sharing a platform with the Buick Envision. Now in its fourth model year, the XT4 continues to be the top choice for many luxury vehicle owners. Chill Out: […]
Cars You Didn’t Know Were in “Fargo”
“Fargo” was a breakthrough hit for the Coen brothers, and it incorporates GM vehicles into the story in a pretty clever way.
Cars You Didn’t Know Were in ‘No Country for Old Men’
No Country for Old Men isn’t just an Oscar-winning period piece filled with brilliant performances, it’s a visual treat for retro car enthusiasts.
Oscar-Nominated ‘Ford v Ferrari’ Sound Engineer Has History with Cars
David Giammarco earned his third Academy Award nomination for sound mixing for his work (with Steven A. Morrow and Paul Massey) on Ford v Ferrari. Giammarco, who was previously nominated in 2008 for his work on 3:10 to Yuma and in 2012 for Moneyball, told CBC that it represents a full-circle moment for him given […]
Regina King Stars in the New Cadillac “Make Your Way” Campaign
Cadillac and Academy Award-winning actress Regina King have teamed up to introduce the automaker’s latest ad campaign, entitled “Make Your Way.” The new ad series debuted on Feb. 4 during the broadcast of the Oscars. Care for Your Cadillac: Choose certified service for your ride The road to success Seeing ties between Cadillac’s brand and […]
Keep Rising: 2019 Cadillac SUVs Ad Airs During Oscars
Rise Above Photo: Cadillac Those watching the 91st Academy Awards ceremony caught the 2019 Cadillac SUVs Rise Above ad. The 60-second commercial promoted the lineup of the XT4, XT5, Escalade and upcoming XT6. Find Out: Why the all-new Cadillac XT6 is the family SUV The advertisement encompasses a lot of imagery that supports its theme […]