Kelly MacDonald Named CMO for GMC and Chevrolet Middle East and Africa
Kelly MacDonald has been named the new chief marketing officer for GMC and Chevrolet in the Middle East and Africa, effective Sept. 11. MacDonald has been a part of General Motors since 2016, when she joined on as the senior manager of GMC Advertising and Media. Under her guidance, GMC launched its Like a Pro […]
Chevrolet Middle East Breaks Two Very Specific Guinness World Records in December
How’d you close out 2017? With a cold? With a decent holiday gift haul? We’d be willing to bet that you didn’t set two Guinness World Records, which is exactly what Chevrolet Middle East accomplished. Gee, don’t you feel even less secure in the awesomeness of your year now? The first of these two records […]
Yas Marina Circuit and Chevrolet Middle East Team to Create New Drag Racing Experience
Chevrolet Middle East announced today that it is teaming with Yas Marina Circuit to provide adrenaline junkies with an array of brand new drag racing experiences which feature the sixth-generation Chevy Camaro. Participants will get to drive the most powerful Chevrolet Camaro SS ever during the circuit’s regular ‘DriveYAS’ activity days, during which visitors come […]
Chevrolet Middle East Donates 18,000 Meals for Ramadan
In the spirit of Ramadan, Chevrolet Middle East used the help of its fans on the social media stratosphere to donate 18,000 meals to laborers in Saudia Arabia, the UAE, and Qatar. Chevy Middle East drummed up support by pledging meals for every use of the #chevycares hashtag. Stands were also set up in shopping […]
2021 Chevrolet Tahoe, Official SUV of Action, on Sale in Middle East
One of the hottest new Chevrolet SUVs is finally available in one of the world’s hottest markets for new cars. Chevy launched its all-new 2021 Tahoe in the Middle East in November, dubbing it the Official SUV Action. Available in the States, Too: Learn more about the all-new 2021 Chevy Tahoe This begs an important […]
2018 Chevrolet Impala Available Now in Middle East
The 2018 Chevrolet Impala is now available in the Middle East, where it will likely appeal to drivers who preferred the high-series LTZ trim in years past with the new Premier trim level. The new Impala capitalizes on the success that the nameplate has enjoyed in the region since its 2014 launch with a pleasant […]
2018 Chevrolet Equinox Premier Arrives in The Middle East
General Motors this month unleashed the 2018 Chevrolet Equinox Premier in the Middle East, officially offering it up for sale at the beginning of September. The Equinox Premier marks the debut of the SUV namebadge in the region, and it will carry an attractive starting price point of $30,185 USD. New GM Advances: Next-generation GMC Terrain […]
2018 Chevrolet Equinox Launches in Middle East This September
Chevrolet’s roll-out of the next-generation Equinox has already racked up acclaim from drivers and critics worldwide and helped to bolster its continued crossover sales momentum to an even more significant degree. In the aim of making its brand of utility vehicles a truly global phenomenon, Chevy last month announced that the redesigned 2018 Equinox will […]
GM Middle East Customers Continue to Receive Chevrolet Complete Care
In 2015, General Motors Middle East launched the Chevrolet Complete Care philosophy to show its dedication to placing its customers at the center of its operation. “We don’t want to be viewed just as ‘a company’ or ‘a brand’. Chevrolet is made up of real people who are making real promises to real customers to […]
Chevrolet Lays Trax in Middle East
Chevrolet’s compact crossover the Trax has seen some strong popularity since its inception in the 2015 model year, and now that it has received its first redesign for the 2017 model year, the Trax is going where it never has before—to the Middle East. The new Trax, which now sports a face that is much […]
2020 Corvette Stingray Arrives in the Middle East
The crown jewel of the Chevrolet performance lineup is ready to do a bit of shining in the Middle East. Nearly a year after the first examples rolled out across the United States, the 2020 Chevrolet Corvette Stingray at long last launches in one of the world’s hottest markets for premium performance vehicles. Chevy Knows […]
Chevrolet Groove Crossover Coming to South America
The latest GM crossover for global markets, the subcompact Chevrolet Groove, will soon go on sale in South America and many other parts of the world. Small but Sturdy: Meet the 2020 Chevrolet Trax According to GM Authority, the Chevrolet Groove will be the smallest and least expensive crossover in Chevrolet’s global lineup, slotting just […]
The 2020 Chevrolet Captiva is Coming to Egypt
In recent years, General Motors has begun a gradual expansion into new global markets. This growth has seen brands like Chevrolet arrive in various countries in the Middle East, South America, and Asia. The biggest market is currently China, but other countries and regions may be catching up soon. One is North Africa, and their […]
GM Africa and Middle East Appoints Women to Key Roles
General Motors Africa and Middle East announced the appointments of Farah Amhaz and Dalina Suriel to key roles in November. Amhaz will serve as the new Head of Brand for Chevrolet and Suriel will succeed Amhaz in the role of Head of Public Relations and Communications and Strategic Advisor. In so doing, GM Africa and Middle […]
Middle East Gets Exclusive Silverado Regular Cab Models
Outside the Middle East, the 2019 Chevrolet Silverado 1500 lineup only offers the RST and Trail Boss as crew cab or double cab models. Within the region, though, these two volume-selling trims have arrived as eagerly anticipated regular cab models. “The Chevrolet Silverado regular cab lineup has already garnered huge acclaim from truck fans across […]
2019 Chevy Malibu Now Available in the Middle East
Markets in the Middle East have a new option to offer car buyers: the well-equipped 2019 Chevy Malibu. The family sedan, which offers U.S. buyers three engine options, will give buyers in the Middle East two engine options, the standard 1.5-liter four-cylinder engine and available 2.0-liter turbocharged engine. In the Middle East, the 1.5-liter engine […]
Ford Middle East Gives Jurors Test Drives Prior to 2019 Middle East Car of the Year Awards
Ford Middle East introduced 14 jurors that will determine the winners of the sixth annual Middle East Car of the Year awards to six of the eligible vehicles in its lineup. The jurors were invited to Dubai to take part in a special test-drive event at the wheel of four Ford and two Lincoln vehicles, […]
Is Chevrolet Reviving the TrailBlazer Name?
New reports suggest that a new Chevrolet vehicle may adopt the TrailBlazer moniker
Chevrolet recently revived the nameplate of its classic Blazer model with the release of the 2019 Chevrolet Blazer. Now, Chevrolet might be ready to do the same for another of its historic vehicles. Various reports suggest that Chevrolet is ready to revive the TrailBlazer model. During a presentation to investors earlier this month, Chevrolet showcased […]