Nissan Congratulates Usain Bolt
Last month, we talked about a video that Nissan released showing Olympic Track & Field star Usain Bolt taking on a literal race against the elements. The video showed a crew creating a fictional device that would send flames racing down a track. Bolt then sets himself in the starting blocks and the race begins. […]
Is Usain Bolt Faster Than Fire?
Usain Bolt of Jamaica is currently the fastest man on Earth, and his speed is validated by the six Olympic medals he has brought home to his country over the years. He also happens to be the Nissan Global Director of Excitement, and loves to drive his gold Nissan GT-R. The famed racer has announced […]
Usain Bolt Takes Fans Behind the Scenes of the New York Auto Show
Jamaican sprinter Usain Bolt is the fastest man ever recorded (with 17 world championships and Olympic gold medals to back up his claim), and he is known for his fun attitude. It’s appropriate, then, that he is officially Nissan’s Director of Excitement. As someone in charge of hype and speed, it was clearly necessary for […]
Interview with Usain Bolt about 2015 Nissan GT-R Appropriately Fast
If there’s one man who knows how to do things fast, it’s six-time Olympic gold medalist, Usain Bolt. Bolt recently helped Fred Diaz, Divisional Vice President, Nissan Sales and Marketing, Parts and Service for Nissan North America, unveil the 2015 Nissan GT-R NISMO at the Los Angeles Auto Show and was left stunned by its […]
Usain Bolt Unveils 2015 Nissan GT-R NISMO at LA Auto Show
The 2013 Los Angeles Auto Show got a whole lot faster with the official debut of the 2015 Nissan GT-R NISMO—and only half of that had to do with the performance car’s absurd capabilities. Much of that speed came from the man responsible for its unveiling. Fred Diaz, Divisional Vice President, Nissan Sales and Marketing, Parts and […]
Nissan Celebrates “Happy Bolt Day”
August has been a very busy month for Usain Bolt. He had to prepare to run in what will probably be his last Olympic Games, and managed to walk (or would it be run?) away with historic three-peat gold medals in the 100m and 200m races. As if all of that wasn’t cool enough, the […]
History of the Nissan GT-R
When it finally arrived on American soil in 2008, the Nissan GT-R was already dubbed “Godzilla” by the press because of its fire-breathing reputation throughout Japan. It completely changed America’s idea of what a Nissan was (a boring sedan). The GT-R continues to make a huge splash throughout the country and has become known as […]
F1 Gets Green Light for Austrian & British GP
At the end of last month, Formula 1 CEO Chase Carey announced the 2020 season could be able to start on July 5 with the Austrian Grand Prix. Yesterday, the Austrian health ministry stated F1 would be able to go ahead with two crowd-less races at the Red Bull Ring circuit. Today, the British government […]
Naomi Osaka Takes A Ride in Her New Nissan
After Naomi Osaka’s big victory at the U.S. Open, Nissan jumped at the chance to sign the first Japanese woman singles player to win a Grand Slam title up as a brand ambassador. As one of the perks of the partnership, Osaka will now drive a Super Silver 2018 Nissan GT-R NISMO to practice. Keep […]
Previous Celebrity Guests at the New York Auto Show
The New York International Auto Show is massive on its own, thanks to multiple vehicle reveals and surprises that have occurred in the past. Throw in a few big name celebs and you’ve got quite the occasion! Many famous actors, musicians, and athletes have made appearances at previous shows, both as spokespeople and just for […]
Nissan Celebrates Female Olympians
The Rio Olympics are over, and everyone has gone home with their medals. Nissan was the chief vehicle sponsor of this Olympiad, and it enjoyed being part of the action (and cheering on its favorite runner, Usain Bolt). Leading up to the Rio Games, the automaker asked the world “Who Goes Beyond?”, and it believes it found the […]
Nissan Does Not Regret Olympic Sponsorship
Way back in 2012, Nissan signed on to be the automotive sponsor of the 2016 Olympic Games in Rio, Brazil. At the time, Brazil was one of the fastest-growing economies in the world, and the auto brand had just opened a new manufacturing facility in the South American country. Four years later, the Games are […]
Uplifting Toyota Ad May Be the Only Redeeming Quality of NBC’s Terrible Olympic Games Coverage
NBC has received a lot of attention in the last week and a half because of the 2016 Rio Olympics; not only because the network is the only one in the United States covering the games, but also because the coverage is pre-packaged, delayed, and simply awful. If you want to know how an athlete […]
[VIDEOS] R34 Nissan Skyline GT-R Is the Latest Sports Car to Crash at Nürburgring
![[VIDEOS] R34 Nissan Skyline GT-R Is the Latest Sports Car to Crash at Nürburgring](https://thenewswheel.com/wp-content/themes/patterns/timthumb.php?src=https%3A%2F%2Fthenewswheel.com%2Fwp-content%2Fuploads%2F2016%2F04%2FR34-Nissan-Skyline-GT-R-crashes-at-N%C3%BCrburgring.png&q=90&w=760&h=400&zc=1 "[VIDEOS] R34 Nissan Skyline GT-R Is the Latest Sports Car to Crash at Nürburgring")
Nicknamed the “Green Hell” by racing legend Jackie Stewart, the Nürburgring Motorsports Complex in Germany is no stranger to drama. It is the very racetrack where legendary F1 driver Niki Lauda almost burned to death in a fiery crash back in 1976, and just last year an Audi SQ7 prototype tasted the track’s wall. Now a […]
Adidas Giving Fastest NFL Prospects a Custom Porsche 911 Carrera
The NFL season has come to a close, which means it’s time for sports fans to get excited for March Madness and the start of baseball more endless coverage of the NFL. After all, the NFL Scouting Combine is this month, and it’s our duty as Americans to care deeply about amateur athletes running around […]
Nissan and UEFA Ink Deal to Become Global Partners through 2018
Nissan and UEFA have confirmed that they have agreed on a four-year deal to become global partners. According to both sources, this will serve to make Nissan a global sponsor of the UEFA Champions League. The deal will extend from the 2014-2015 season to 2017-2018 and will also include the 2014, 2015, 2016, and 2017 […]
Sebastian Vettel Named 2014 Laureus World Sportsman of the Year
Sebastian Vettel has plenty to be happy to about. When you are almost guaranteed victory every time you get behind the wheel before a race, it’s easy to get a big head about yourself. Vettel, however, maintains a level of decorum that should be expected of all professional athletes and is continuously gracious in both […]
What Your Car Color Says About You
Learn what your varnish is telling the world.
Ever wonder what your car color says about you—or maybe that strange androgynous driver behind the wheel of that leopard print Audi R8? (Oh wait, that’s just Justin Bieber.) It’s more likely that you chose your current model in the color it boldly bears because you like that color, because you’ve heard rumors about certain […]