Kia 2014 FIFA World Cup Brazil Commercial Shows ‘Assembly’ Process
The 2014 FIFA World Cup Brazil™ is almost here; we’re just about three weeks out. To prepare for this year’s World Cup, for which Kia is the official partner, the Korean automaker released an all-new commercial (video below) that symbolizes the preparations that have been taking place for all the festivities. According to Kia, the […]
#BecauseFutbol Ads Gear Up for 2014 FIFA World Cup
Hyundai will be releasing two all-new ads for the 2015 Sonata as the world gears up for the 2014 FIFA World Cup Brazil™. Both 30-second spots will air on ESPN and Univision with the hashtag #BecauseFutbol as part of the brand’s exclusive automotive advertising sponsorship with the networks for the World Cup series. This is […]
Kia and Make-A-Wish Partner for FIFA World Cup
Kia is the official partner of the 2014 FIFA World Cup Brazil™ and has plenty in store for football (soccer) fans worldwide. For instance, Kia and Make-A-Wish International® foundation have teamed up to bring joy to five deserving young football fans. Before reaching out to these five lucky winners, however, Kia also donated $100,000 to […]
‘Kia’s Road to Rio’ Generates Buzz for FIFA World Cup Brazil
As the official partner of the FIFA World Cup Brazil™ this year, Kia is launching a six-episode TV series called Kia’s Road to Rio that traces comedians—and super football fans—Mark Watson and Henning When as they travel through South America, from Uruguay to host country, Brazil. (Of course, by football, we mean soccer, or as […]
Adriana Lima and Kia Team Up for Ad Series
The 2014 FIFA World Cup Brazil™ is fast approaching, and as an Official Automotive Partner, Kia is taking advantage of the attention. In the brand’s latest move, supermodel Adriana Lima and Kia teamed up for a dual-language marketing campaign called “For One Month, Let’s All be Fútbol Fans.” This campaign covers TV, print, digital, social, […]
Jeep Uses Unreleased Michael Jackson Song for Latest Ad Series
“Love Never Felt So Good” Is Backdrop for Jeep’s Summer Campaign
Michael Jackson may have left us nearly five years ago, but for many, his legacy and his music still live on. In fact, the King of Pop even has a previously unreleased single called “Love Never Felt So Good” that will be released on Jackson’s upcoming “XSCAPE” album. That very song will be part […]