Blake Griffin Gets Into the Zone Again and Plays Chess with Kia Optima Drivers
If you don’t regularly follow the NBA, you may not be familiar with Los Angeles Clippers forward Blake Griffin, who is one of the most laid back people in all of pro sports. It’s probably for this reason that the Kia brand chose him to be one of its spokespeople. Griffin has starred in Kia commercials for years […]
Blake Griffin Portrays a Laid-Back Weatherman in New Kia Optima Commercial
When you’re as athletic, quick, and powerful as NBA player Blake Griffin, it’s kind of easy to get into that zone where you simply know that you’re better than those who you are competing against. That’s the message Kia is sending competitors in the midsize sedan segment with its new commercial, “Weatherman.” The commercial begins […]
NBA All-Star Blake Griffin Gets into the Zone with 2016 Kia Optima
When you’re a professional athlete, there are moments in your career where you get into the zone and manage to achieve some pretty incredible feats. For Blake Griffin, it’s likely being in the zone is a regular thing. That’s why it comes as no surprise Kia is using Griffin’s “zone” to its advantage. Need More […]
Blake Griffin Takes Off in Kia Optima “Fighter Pilot” Ad
NBA star and Kia Optima spokesman Blake Griffin is starring in a series of ads for the midsize sedan, all based around the premise of Griffin “improvising” his way through big-budget action movies. The first one featured Griffin as the sheriff in an unorthodox western, while the latest finds him in a role that’s a […]
Kia Launches Blake Griffin Staring Contest on Tumblr
Tumblr is a website that exists for the sole purpose of staring lustily at pictures of famous men, most of whom are either Benedict Cumberbatch or Robert Downey Jr. Now, Kia is using the social media site to allow one popular athlete a chance to stare back: the Korean automaker is officially challenging NBA fans […]
Kia Optima Ad Campaign Features Blake Griffin Fighting Crime
Your perception of Blake Griffin as a superhero most likely comes from his impressive on-court dunks. Maybe it goes back to the 2011 NBA Slam Dunk Contest when he jumped over a car to dunk and win first place. Do you by chance remember what that car was? It was a Kia Optima. Now, Kia […]
Kia and L.A. Clippers Give Away ‘Griffin Force’ Capes at Heat Game
We were a little skeptical of Kia’s new “Griffin Force” ad campaign for the all-new 2014 Optima, but so far, the awkward and comedic stylings of both Blake Griffin and Jack McBrayer have been a hit. Below you’ll find one of our favorites. The two set out to fight the automotive crime of not choosing […]
Automakers Discuss Benefits of Sports-Related Marketing
Everyone knows that marketing is important. If you want to sell a product, marketing is the way to go about doing it. That’s why it’s important to consider all markets available to you in your industry—and for automakers, it looks like one of the most prominent markets resides in the world of sports. Top marketing […]
Watch Anthony Davis Drift into Savings in a Dodge Challenger
When it comes to endorsements, some NBA players like to turn themselves into a talking baby like Damian Lillard. Others want to entertain you and help you get into the zone like Blake Griffin. Then there’s Anthony Davis, who really just wants to look fly while going to file his tax returns. And that’s exactly […]
Kia Gives Viewers Sneak Peek of Christopher Walken Commercial
Last week, Kia announced that its Super Bowl commercial will star Christopher Walken—and now the Korean carmaker is giving us a glimpse of the commercial. While Kia’s sneak peek isn’t much to go on—it’s merely two pictures and a tiny little paragraph of text—we do know a few things. 1. There’s a car. 2. Christopher […]
Get the Chance to Win a 2016 Kia Optima and Instant NBA Prizes
Kia is known for its slew of TV commercials starring a variety of NBA all-stars. From LeBron James endorsing the K900 to Blake Griffin getting into the zone with the 2016 Optima, the basketball star-studded commercials are even more prevalent than those with dancing hamsters. And it really comes as no surprise, seeing as Kia […]
NASCAR’s Carl Edwards Won’t Talk Turkey About Subway Spokesman Jared Fogle
It’s been a tough week for America’s most beloved professional eaters. On July 4th, eight-time hot dog-eating champion Joey Chestnut was upset by young up-and-comer Matt Stonie, who downed 60 dogs at the annual sporting event. Then just three days later, Subway spokesman Jared Fogle—famous for losing 245 pounds by eating the fast food chain’s […]
LeBron James Endorses the Kia K900
Cleveland Cavaliers power forward and Hero-Turned-Nemesis-Turned-Hero-Again of Ohio LeBron James endorses the Kia K900 in a new ad (above), with more promos and TV spots set to follow. While this is certainly big news for the Korean automaker, it’s not an especially surprising development for the rest of us, since we suspected an endorsement deal […]
Donald Sterling Fiasco: Clippers Lose CarMax, Kia, State Farm
After audio surfaced this weekend and further proved that Los Angeles Clippers owner Donald Sterling is a vile racist, it didn’t take long for everyone from President Obama to Michael Jordan to condemn the statements heard in the recording. Reigning league MVP LeBron James said “there is no room for Donald Sterling in our league,” […]
San Antonio Dealer Contest Offers Tim Duncan Customized 2014 Silverado
Tim Duncan of the San Antonio Spurs is, unquestionably, an NBA Hall of Famer in waiting. He’s consistently exceptional on the court and heralded as an unsurpassed leader off of it. Tim Duncan is also not known for his capacity for being exciting. LeBron James and Blake Griffin can wow crowds by posterizing opposing players […]
Documenting Road Rage in the Modern World
Road rage is something that has existed since the creation of the road. However, it has evolved over time, just as our vehicles of choice have evolved from the horse to the Optima. As long as there are roads to drive on, road rage will exist–at least until the age of the Jetsons, at which […]
CONFIRMED: New Star Wars Trailer Doesn’t Have Any Kias in It
Well, the new Star Wars: The Force Awakens teaser trailer has just been released (and no, for better or worse, it’s not a RickRoll this time). In case you haven’t seen it yet, here ya go: Obviously, everyone here at the office is really jazzed about this two-minute teaser. Unfortunately, we write for an automotive […]