Buckle Up: Booster Seats Finds Children Leave Booster Seats Too Soon
As the country observes National Child Passenger Safety Week this week, embedded within Baby Safety Month, Safe Kids Worldwide has released an alarming study in a report called “Buckle Up: Booster Seats,” which was funded in part by a $2 million grant from the General Motors Foundation. The report states than nine out of 10 parents remove their children from car booster seats before they reach the appropriate height of 57 inches (4’9”).
Just as shocking, seven out of 10 parents don’t even know that 4’9” is the magic number, despite the Cinderella campaign from the National Highway Traffic Safety Administration:
“Car seats, booster seats and seat belts are engineered to offer more protection than ever,” said Kate Carr, president and CEO of Safe Kids Worldwide. “But we found there’s a need to remind parents, and anyone who drives a child, about the importance of using a booster seat until a child is at least 57 inches tall and weighs between 80-100 pounds.”
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The Buckle Up: Booster Seats findings were based on a survey of 1,000 parents with children between ages 4 and 10.
“We’re committed to our partnership with Safe Kids and the work we do to improve child passenger safety,” said Jeffrey Boyer, General Motors vice president for Safety and GM Foundation board member. “All who share a commitment to protecting passengers should take pride in the progress that’s been achieved. However, this report is an important reminder that there’s more we can do to ensure that children are buckled up correctly on every ride, every time.”
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Learn more about booster seats:
Photo Source: GM
- Lisa CopelandContributor
Lisa Copeland is a contributor to The News Wheel and the founder of Crushing Mediocrity. Lisa Copeland is a leader in the automotive industry, distinguished by Automotive News in 2015 as one of the Top 100 Leading Women in the North American Auto Industry. Lisa was the Managing Partner of FIAT/Alfa Romeo of Austin when it was named a Best Dealership to Work For thanks to her innovative leadership strategies. She now works as Head of Automotive Retail Strategies at The Culture Works and speaks nationwide on building culture in the workplace.