Buick Regal History

Buick Regal History

Buick Regal History


Since its introduction in 1973, the Buick Regal has been a staple in the brand’s lineup. Even after a brief hiatus from the market, the Regal continues to be a solid contender in the mid-size luxury car segment.

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Early History

Assembled mostly in Flint, Michigan; Framingham, Massachusetts; and Fremont, California, over the past four decades, the Regal was first introduced in 1973. Its arrival on the market marked the first time that GM majorly restyled its typical A-body design, the last time being in 1968.

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Recent History

After a brief break in production in the United States from 2004 to 2011, the Buick Regal began production once again at General Motors’ Oshawa Car Assembly in Ontario, Canada. It has more variants than ever before, including the CXL, CXL Turbo, GS, and eAssist, along with a brand new redesign.

Reception of Buick Regal

When the Buick Regal returned to the market in 2011 with a European-influenced design, ditching its previous “Grandpa Car” styling, it quickly became one of the more popular Buick nameplates. Even now, the Regal continues to increase in sales, helping reestablish the Buick brand in the car industry.

2014 Buick Regal Overview
2013 Buick Regal Overview