Cadillac’s Global Sales Rise 7.5 Percent in 2015
Cadillac reported a 24.5% global sales increase in December, closing the year with comprehensive, worldwide sales growth in every major market and from every model in its current lineup. With sales reaching 32,292 vehicles across the globe, Cadillac’s sales through the end of 2015 total 277,868 vehicles, a 7.5% increase from sales in 2014.
“Cadillac’s global expansion is building momentum, driven by increasing product substance and disciplined growth strategies,” said Cadillac President Johan de Nysschen. “Not only did volume grow, but Cadillac’s transformed products earned higher transaction prices from customers, driving lower inventory levels. This creates a strong foundation for our two all-new products launching in the first half of 2016—the CT6 prestige sedan and the XT5 luxury crossover.”
Cadillac not only had significant growth in all of its major markets in December—led by 28.7% growth in the United States, 17.2% growth in China, 9.9% growth in Canada, and 34% growth in the Middle East—but it saw significant growth in all of those markets for the full year.
US sales totaled 175,267 vehicles (up 2.6%), sales in China totaled 79,779 (up 17%), and sales in Canada totaled 12,249 (up 16.2%).
With 10,001 units sold in December, the total number of SRX crossovers sold in 2015 reached 99,397, up 13.3% from the year prior. Escalade sales were up 24.4% for the year at a total of 42,274 units.
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