A Look at Chrysler’s SEMA-Bound Mopar-Modified Concept Vehicles
Chrysler is coming to the 2013 Specialty Equipment Market Association (SEMA) Show in Las Vegas and wants everybody to know it. To make their presence undeniably felt, the automaker will be bringing 20…yes, twenty…Mopar-modified concept vehicles to Sin City from November 5 to 8.
The 15,3000 sq-ft Mopar display at the Las Vegas Convention center will be flooded with current parts and accessories, such as those used to create and customize the twenty vehicles Chrysler will have in tow. The vehicles will cover a variety of models from the Chrysler, Jeep, Dodge, Ram, SRT, and FIAT brands.
“The SEMA season is our favorite time of the year,” Pietro Gorlier, President and CEO of Mopar, said in a press release. Mopar is Chrysler Group LLC’s official service, parts, and customer-care brand. “It’s a chance for us to flex our creative muscles and showcase our vast portfolio of proven, quality-tested performance parts and accessories.”
To tantalize the mod-loving masses, Mopar released a number of teaser images on its blog. These images correspond to the Ram Sun Chaser, Jeep Cherokee Trail Carver, Fiat 500L Adventurer, and 2014 Chrysler 300S mentioned in Chrysler’s official release.
More information on Chrysler’s Mopar-modified concepts can be found at www.Mopar.com/SEMA, where you can watch live-streaming coverage of SEMA 2013 starting Tuesday, Nov. 5 at 7:40 p.m. ET.