Fiat Chrysler’s December 2014 Sales Break All the Records
Okay, not all of them, but quite a few, and that’s still pretty impressive, right? In fact, Fiat Chrysler Automobiles (FCA, previously Chrysler Group) reported its best December since 2004. Fiat Chrysler’s December 2014 sales also marked a 20% increase over December 2013 sales; in December 2014, the automaker moved 193,261 units compared to 161,007 in December of the previous year. In total, Fiat Chrysler performed 16% better in 2014 than it did in 2013.
Specifically, the Chrysler, Jeep, Ram, and Fiat brands all saw year-over-year sales gains last month. Most impressively, Chrysler’s December sales rocketed 53% over December 2013, marking the best December for the brand since 2007.
Models that saw year-over-year sales gains included the Ram pickup, Ram ProMaster, and Ram Cargo Van; the Jeep Patriot, Jeep Cherokee, and Jeep Wrangler; the Chrysler 200; the Fiat 500L; and the Dodge Dart, Challenger, and Journey.
“Our best December sales in a decade pushed our full-year sales over the 2-million unit threshold for our best annual sales since 2006,” commented Reid Bigland, Head of U.S. Sales. “Last year marked our fifth consecutive year of annual sales growth in the U.S., and once again, we were the fastest-growing automaker in the country.”
FCA is on something of a roll. December marked the 57th consecutive month of year-over-year sales gains. The automaker is hoping for strong performances in these next three months so it can extend that number to 60 for a full five years.