Ford Designers Create GT-Inspired Objects for Salone del Mobile
When one thinks about the 2017 Ford GT, a lot of things probably come immediately to mind: power, innovation, exclusivity, and the all-encompassing concept of the future. What might not come to mind: guitars and foosball tables.
Still, Ford global designers took the template set forth by the GT and applied similar design principles to a number of everyday objects including speakers, furniture, chaise lounges, chairs, and even a boat.
“We have an incredible amount of talent in our global design studios,” said Moray Callum, Ford Motor Company vice president for design. “Salone del Mobile is the perfect forum to share some of that creativity, while also offering our designers an opportunity to get exposure to new ideas that will inspire future Ford design.”
The GT was designed with three guiding principles at heart—clarity of intent, innovation, and connection. These same ideas were applied to the objects, all of which are being showcased at Salone de Mobile.
The GT also served as the inspiration for “FAVILLA, Every Light a Voice,” the result of Ford’s collaboration with architect Atilio Stocchi and Federlengo Arredo Eventi. Ford will also host a panel discussion on design trends.