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Ford Donates 10,000 Books to Students in Detroit Area

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Ford Driving Dreams book donation

Ford Fund today donated 10,000 books to kindergarten and elementary school students throughout the Detroit area as part of a collaboration with First Book. It also held a special reading party at its Ford Research and Engagement Center, hosting 65 third-grade students from Amelia Earhart Elementary School who were read to by former boxing champion and author Oscar De La Hoya. De La Hoya read from his children’s book, Super Oscar.

“Reading is a fundamental skill that needs to begin at an early age, but unfortunately, not all children have access to books in their community. I am honored and excited to be a part of an initiative that educates and inspires the kids of Detroit to get excited about reading books every day,” said De La Hoya.


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“Education is central to our mission of improving people’s lives,” said Jim Vella, president, Ford Motor Company Fund, the philanthropic arm of Ford Motor Company. “Encouraging our young people to read and explore the world through books is a tremendous way to empower future generations and enable them to reach their full potential.”

The donation and special reading event were part of the Ford Driving Dreams program, which focuses on promoting literacy among young children. Since launching in 2012, the program has improved the lives of more than 75,000 students across the United States. First Book is a nonprofit organization whose mission is providing new books and other educational resources to school children.

The donation is also another example of Ford’s commitment to its city. In the past decade, the automaker has invested more than $161 million in southeast Michigan.


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