Ford Unveils New Tourneo in Shanghai
The new Ford Tourneo made its world premiere at Auto Shanghai 2015 on Monday, revealing the work of an ongoing collaboration between Ford’s European engineering teams with its peers at China’s Jiangling Motors Co. Expected to arrive in 2016, the MPV is likely to be a hit with customers looking for a capable and sporty people-mover.
“In Europe and around the world, the Tourneo has a very broad appeal among customers looking for a spacious, versatile and streamlined MPV,” said John Lawler, chairman and CEO, Ford China. “Thanks to the flexibility of the One Ford plan, we are building on the versatility and dependability of the European Tourneo to create a unique Tourneo for China.”
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To give the Tourneo an edge over its competitors, Ford emphasizes luxury with the new MPV—a quality that is highly sought-after by buyers in China. This sense of luxury is evident in both the exterior and interior design. The Tourneo’s profile is made to look unique and muscular, less a boxy hauler and more a streamlined shuttle.
FOn the inside, the Tourneo is decked out with convenience features and upgraded materials. A high roofline and the placement of a sunroof over the second-row captain’s chairs are intended to provide upwards of seven passengers with the feeling of spaciousness.
“We wanted to take the Tourneo from Europe, which already stands apart from its competition with an advanced, streamlined appearance, and make it even more special for business customers in China,” said Chris Hamilton, chief designer for the new Tourneo. “Both outside and inside, we created a vehicle that is both hugely versatile and unmistakably premium, with new useful features, refined details and modern materials.”
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