Ghostbusters Help Ford Announce $350,000 Louisville School Grant
There are a lot of things worth noting in the announcement that Ford and UAW Ford will grant $350,000 to float a new education program for teachers in the Louisville, Kentucky area.
There’s the creation of what the automaker calls the “Ford NGL Collaborative Learning Externship,” which involves taking two teams of 15 teachers, each from different Jeffersontown High School career academies, and allowing them to spend two days at Ford’s Louisville Assembly Plant in order to observe the automobile-making process.
There’s the fact that this experience will then be passed off to around 2,000 career academy students, who will take what they learn from their teachers and build life-sized cardboard boats utilizing techniques similar to those used by Ford at the assembly plant.
There’s the additional announcement of the “Powered by Ford” pilot program at Jeffersontown High School, which will encourage students to investigate STEM careers by providing educational materials, equipment, and scholarships to promote development.
All of this is very important. But here’s the biggest question: why, in the image attached to the press release announcing the Ford NGL Collaborative Learning Externship and the “Powered by Ford” pilot program, are there three men dressed up like Ghostbusters?
There is absolutely no context for this. Not even so much as a word. Just, hey, three guys in Ghostbusters get-ups. Granted, this press release was rolled out the same day as this tweet:
It’s official. I’m making a new Ghostbusters & writing it with @katiedippold & yes, it will star hilarious women. That’s who I’m gonna call.
— Paul Feig (@paulfeig) October 8, 2014
It can’t be a coincidence, can it? Is Jeffersontown High School training the next generation of Ghostbusters? Is “Powered by Ford” providing equipment such as proton packs and P.K.E. Meters? When you finally determine just who you gonna call, will you be dialing out to a 502 area code?
“The CLE will help engage students in their field of interest by teaching lessons and skills in the real-world context of a career,” said Bill Dirksen, Ford vice president, Labor Affairs. “It will make the future workforce stronger because teachers will better understand the needs of business, and students will benefit by developing the skills and workplace knowledge necessary to get the good jobs.”
Also: busting ghosts. They ain’t afraid of none such specters.