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GM Donates $100,000 for “Keeping it Green” Project

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The General Motors Foundation is making a $100,000 donation to the “Keeping it Green” program, run by New York’s Central Park Conservancy. This marks the second consecutive year that the foundation has made this donation.

The GM Foundation has donated $100,000 to the “Keeping it Green” project.

The GM Foundation has donated $100,000 to the “Keeping it Green” project. ©GM

The purpose of “Keeping it Green” is to instruct children, ranging from toddlers in pre-K to seniors in high school, in the importance of preserving Central Park. Last year, more than 750 students benefited from the program. The renewed donation will allow “Keeping it Green” to reach out to more students this year, during the school week and on weekends.

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“Thanks to the GM Foundation’s ongoing support, the Conservancy will continue to provide environmental stewardship opportunities to families and schools in the City’s greatest outdoor classroom – Central Park,” stated Doug Blonsky, president and CEO of Central Park Conservancy and Central Park Administrator. “Their partnership will help sustain Central Park as a one-of-a-kind, shared backyard to all New Yorkers.”

In honor of teamGM Cares Week this week, 20 GM volunteers from New York City today visited the park to paint benches and remove invasive plant materials.

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“The ‘Keeping it Green’ program is a wonderful way to offer unique learning experiences to New York students and families, while helping to maintain the beauty and integrity of Central Park,” said GM Foundation President, Vivian Pickard. “Preserving this natural resource is incredibly important and we’re committed to helping students and communities gain respect for this and other important landmarks.”