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GM Invests $245M into Orion Assembly, Possibly for New Cadillac Crossover

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Orion Assembly

GM will invest $245,000 in Orion Assembly to support the production of a new model

General Motors is investing nearly a quarter-million dollars into its Orion Assembly plant for a new vehicle launch apart from the $160 million investment into production of the Bolt EV.

The $245,000,000 investment will also add upwards of 300 new jobs. The announcement comes days after reports stated that GM would cut production and jobs at Orion to off-set declining sales of the Chevy Sonic and Buick Verano.

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According to GM, the new vehicle program will be “unlike any in the plant’s 32-year history.”

“Orion Assembly is a breeding ground for manufacturing innovation,” said Cathy Clegg, GM North America vice president of Manufacturing and Labor Relations. “It serves as a model for how to engage the entire workforce at all levels to achieve success. The plant is up to the challenge of building this brand-new product, something it’s never seen before.”

GM made no mention of what the new, never-before-seen model would be, but sources tell MotorTrend that it will be a sorely-needed small crossover for Cadillac. MotorTrend maintains that Cadillac’s future utility lineup will be about five vehicle deep, including the Escalade and a projected four new models: the XT1, XT3, SRX-replacing XT5, and XT7.

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GM is in the midst of investing $5.4 billion into US manufacturing over the next three years. Of this total, $2.3 billion has yet to be allocated.

News Source: MotorTrend