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GM Points to Continued Crossover Growth in April as Sign of Things to Come

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General Motors April 2017 sales

General Motors saw total sales of 244,406 vehicles in the United States last month, a 5.8% year-over-year decrease from the 259,557 vehicles delivered in April 2016. Retail sales were also off from last year’s pace at 191,911 units delivered, down 4.4%

Still, GM notes that there were multiple highlights to be had, particularly with regards to crossover sales. Chevrolet crossovers saw sales increases of 27% at retail during the month, Buick retail crossover sales were up 34%, GMC crossovers were up 20%, and Cadillac was up 46%.

To date, Chevy’s crossover sales are up 24% at retail, Buick crossover sales are up 34% at retail, GMC crossover sales are up 15% at retail, and Cadillac crossover sales are up 23% at retail, driven by exciting new models like the 2018 Equinox equipped with 1.5-liter engine, of which Chevrolet sold 4,500 units.

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“We see crossovers becoming an even bigger part of the industry and GM sales over the next five years,” said Kurt McNeil, US vice president of Sales Operations. “Just five years ago, about one in four GM sales were crossovers. Today, they account for almost one-third of our deliveries and we see more growth ahead.”

In addition to the 2.0-liter version of the 2018 Chevy Equinox joining the lineup shortly, GM will launch the 2018 Chevy Traverse and new GMC Terrain later this summer and the next-gen Buick Enclave by the fall, supporting the idea that the automaker is only just getting started with respect to crossover growth.

With four months down in 2017, GM’s total sales have decreased 1% at 933,927 vehicles delivered, but retail sales are just 0.2% off the pace at 738,749 vehicles across its four brands.

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