GM’s Efforts to Help the Individuals and Cars Impacted by Hurricane Harvey
GM is joining other major manufacturers like Nissan and to Toyota to provide funds for Hurricane Harvey relief. While some efforts are focused on helping just the hurricane victims, GM’s approach is more holistic; it seeks to offer solutions for car-related problems left in the disaster’s wake.
Besides damaged houses, many Texas residents have been left with damaged vehicles. It is estimated that 500,000 of these cars will head to the scrap car. To this end, GM is offering customers a $1,000 deduction on any new Buick, Cadillac, GMC, or Chevrolet vehicle purchased from now through October 2, 2017.
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GM’s has also waived OnStar technology related fees for Texas and Louisiana residents using this built-in feature on their vehicles. This will enable hurricane victims to access the emergency and guidance technology services they need during this time of crisis, without worrying about affordability. GM has also initiated a 90-day payment deferral for this group of customers.
The brand has also targeted affected cars owned by customers in this region, thoughtfully recognizing the potential need for repairs due to hurricane-related damage. It has shipped out crucial auto parts, such as engines, batteries, and transmissions to affected areas. To serve those needing transportation and rental car options, it has transferred some of its used vehicles to area dealerships.
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A portion of GM’s aid has directly benefited the hurricane victims themselves. Manufacturer employees have donated three semi trucks’ worth of food, bottled water, and personal items for impacted individuals. They also raised $50,000 in four days to put towards the overall aid efforts. In addition, GM has given $1 million to the American Red Cross to help Texas and Louisiana relief initiatives.
The manufactuer has made it easier than ever for victims to access these variety of beliefs offerings, by adding a page to the GMC website; those who wish to donate to the Red Cross relief efforts can also visit this page to make contributions.
Source: GM Authority