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Hyundai Grand Santa Fe Reaches Middle East Markets

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Santa Fe

The perception of drivers across the Atlantic is generally characterized by tiny, fuel-saving cars that zip around the always narrow streets of the foreign nations.  This is true in a lot of cases, but people in the Middle East’s need for family-movers has created a high demand for SUVs and crossovers; a demand that Hyundai is hoping to capitalize on as the Grand Santa Fe enters Middle East markets.

The Grand Santa Fe is just what it sounds like – a larger version of Hyundai’s popular Santa Fe SUV.  The Grand variant offers seating for up to seven and is wider, higher and longer than the traditional Santa Fe.  It also come equipped with the convenience of a power rear liftgate and other advanced technologies.

“The launch of the new Grand Santa Fe greatly enhances Hyundai’s model line-up in the Middle East, a region where large SUVs are of such importance,” said Tom Lee, Vice President and Head of Hyundai Middle East.  “The Santa Fe has already been extremely positively received and its bigger sibling is set to prove equally popular, allowing customers to choose a spacious, practical and comfortable seven-seat SUV that also boasts a stylish design and premium quality.”

Couple the premium features with a 270 horsepower engine and Hyundai thinks the Grand Santa Fe is the perfect vehicle to fill the niche in the Middle East.  What do you think?

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