JD Power Initial Quality Study Name Jeep, Chrysler Most Improved Brands
Even the best carmakers still have room for improvement—and this is something Fiat Chrysler knows well. Both the Chrysler and Jeep brands, which reside under the Fiat Chrysler name, were named the Most Improved Brands in the 2016 JD Power Initial Quality study, increasing their initial quality scores by 20% compared to last year’s study.
“Our commitment to quality is starting to show results as Chrysler and Jeep make strong improvements in initial quality, but there is still much work to do,” said Scott Garberding, Head of Quality for FCA Global. “My colleagues and I are focused on continuing the positive momentum created so far as we look to earn and maintain the trust and loyalty of customers across all our brands.”
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Along with these two brands being named the Most Improved in the industry, multiple Fiat Chrysler vehicles also gained recognition for their quality. The Dodge Challenger ranked at the top of the Mid-Size Sporty Car segment for the fourth time in six years. The Chrysler Town & Country and Dodge Grand Caravan also ranked first and second respectively in the Minivan class.
“Dodge Challenger continues to impress new owners year after year with the muscle car now leading the Mid-Size Sporty Car segment in initial quality for the third straight year and the fourth time in six years,” said Garberding. “Chrysler and Dodge minivans continue their leadership position in the segment by taking the top two spots in initial quality.”
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To determine the best vehicles in each segment—not to mention the best brands in the automotive industry when it comes to quality—the JD Power Initial Quality Study looks at survey responses from more than 80,000 purchasers and lessees of new 2016 model-year vehicles. These surveys are taken after 90 days of ownership and determine how well the vehicles performed within those days.
- Tim ShultsContributor
Tim Shults is the President of the Shults Auto Group. In his spare time he likes to play golf and spend time with his four daughters. Shults Auto Group is the largest auto group in the Southern tier. With over 400 employees, Shults Auto Group has 11 different dealerships carrying 15 different makes and 2 strictly used car stores, Shults Toyota, Ed Shults Chevrolet Cadillac, Shults Chevrolet of Westfield, Edmond Chevrolet Buick GMC, Ed Shults Ford Lincoln of Jamestown, Kia of Jamestown, Ed Shults Subaru of Warren, Shults Hyundai, Ed Shults Chrysler Dodge Jeep of Warren, Shults Resale, Shults Resale Olean, and Shults Nissan.