Lancer Replacement Will Be Based on a Renault Sedan
As such, it’s entirely possible that the namebadge will be going the way of its EVO offshoot and dying out sometime in the next few years. The announcement that Mitsubishi will soon begin selling two new sedans based on Renault vehicles implies that this could happen sooner and later.
The Mitsubishi and Nissan joint venture, known as NMKV, will be extended from the previous announcement of a jointly-developed Kei car to provide Mitsubishi with two fresh new sedans.
According to a joint press release, the first of these sedans will compete in the American and Canadian D-segment (midsize car) against competitors like the Accord and Mazda6. This particular sedan would be built at the Renault-Samsung plant in Busan, South Korea.
A second sedan would join the global C-segment (compact cars) and compete against the Focus, Golf, and Pulsar. This would inevitably take the place of the Lancer.
“As a result of the development of collaborative projects with Nissan Motor up to now, Mitsubishi Motors is pleased to work again with Nissan and now Renault towards achieving further collaborations,” said Osamu Masuko, President of Mitsubishi Motors Corporation.
“The new opportunities could be described as evidence that the ongoing collaborative projects between Mitsubishi Motors and Nissan have brought positive results, and Mitsubishi Motors hopes that any new collaborative projects with the Renault-Nissan Alliance would bring us further merits,” he added.
Mitsubishi has sold 13,458 Lancer models in the US through October, but it has moved a rather paltry 2,767 examples in Europe thus far.
- Tommy TaylorContributor
Tommy Taylor is the General Manager at Atzenhoffer Chevrolet Cadillac Mazda Mitsubishi. Tommy is the great grandson of Ed Atzenhoffer (founder of the dealership), and joined the dealership in September 2003 after graduating from Texas Christian University. He worked throughout the dealership in various departments before becoming General Manager.