Lincoln Kicks Off 2017 with Best January Sales in a Decade
Lincoln Motor Company kicked off 2017 with its biggest January in a decade, delivering a total of 8,785 vehicles last month. Lincoln’s January sales were up 22.4% from the start of 2016, boosted by significant year-over-year gains from its four most recent lineup additions.
Lincoln MKX sales were up 42.7% year-over-year at 2,928 units delivered. The MKX was followed in terms of volume by the all-new MKZ, of which Lincoln sold 2,090 units—up 7.4% year-over-year. The Lincoln MKC was up 16.2% year-over-year at 1,668 units delivered.
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Lincoln’s newest lineup addition—the 2017 Continental—kicked sales of 1,167 units. Sales of the Continental more than doubled 2016’s January sales of the Lincoln MKS, helping give Lincoln car sales a 31.9% year-over-year boost at a total of 3,277 units. Since launch, Lincoln has sold 6,428 Continentals in the United States.
Sales of the Lincoln Navigator decreased 6.9% at 652 units, and sales of the MKT decreased 48.5% at 260 units. Despite these declines, Lincoln SUV sales were up 17.4% in January with a total of 5,508 units. Lincoln is rumored to be unveiling the next-generation Navigator for the 2018 model year, which could provide a hefty late-year boost to sales should it arrive before the conclusion of 2017.
Lincoln closed 2016 with US sales up 10.4% at 111,724 units, giving the brand its best full-year sales mark in nine years. Lincoln also nearly tripled its sales in China in 2016, delivering a total of 32,558 vehicles.