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Lincoln Kicks Off 2017 with Best January Sales in a Decade

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The Lincoln Continental offers plenty of tech for only around $45,000

Lincoln Motor Company kicked off 2017 with its biggest January in a decade, delivering a total of 8,785 vehicles last month. Lincoln’s January sales were up 22.4% from the start of 2016, boosted by significant year-over-year gains from its four most recent lineup additions.

Lincoln MKX sales were up 42.7% year-over-year at 2,928 units delivered. The MKX was followed in terms of volume by the all-new MKZ, of which Lincoln sold 2,090 units—up 7.4% year-over-year. The Lincoln MKC was up 16.2% year-over-year at 1,668 units delivered.


Coming Soon from Lincoln: Get a load of Lincoln’s 2018 lineup, including everything from the MKZ to the new Navigator


Lincoln’s newest lineup addition—the 2017 Continental—kicked sales of 1,167 units. Sales of the Continental more than doubled 2016’s January sales of the Lincoln MKS, helping give Lincoln car sales a 31.9% year-over-year boost at a total of 3,277 units. Since launch, Lincoln has sold 6,428 Continentals in the United States.

Sales of the Lincoln Navigator decreased 6.9% at 652 units, and sales of the MKT decreased 48.5% at 260 units. Despite these declines, Lincoln SUV sales were up 17.4% in January with a total of 5,508 units. Lincoln is rumored to be unveiling the next-generation Navigator for the 2018 model year, which could provide a hefty late-year boost to sales should it arrive before the conclusion of 2017.

Lincoln closed 2016 with US sales up 10.4% at 111,724 units, giving the brand its best full-year sales mark in nine years. Lincoln also nearly tripled its sales in China in 2016, delivering a total of 32,558 vehicles.


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