Lincoln May Sales Up 21 Percent, MKC Debuts Strong
Not everything to do with the Lincoln Motor Company in the month of May had to do with sitting around and comparing Lincoln vehicles to music, hotels, houses, and bridges. No, it turns out they Lincoln did actual car stuff, too. As in, they sold a bunch of cars. No, really! Need proof? Take a look at this here Lincoln May sales report.
Lincoln sold 8,845 units last month, good for a 21 percent year-over-year sales increase. The brand’s biggest player was the MKZ, moving 3,714 units and improving 6.4 percent over its May 2013 performance. Year-to-date, sales of the MKZ have improved 42 percent.
The Lincoln MKZ also has a strong performance in May with 2,403 units sold, up 31.2 percent. While MKX did most of the heavy lifting for Lincoln’s utility vehicles, the Navigator was up 8.6 percent with 697 units.
The all-new Lincoln MKC hit the market in May and managed a more-than-impressive debut, moving 677 units in the last week of the month. After it had been toured around the country and compared favorably to a whole bunch of other luxurious things, buyers took full advantage of the opportunity to get behind the wheel and snuggle up to that sweet Bridge of Weir® Deepsoft Leather.
Lincoln May sales served as something of a microcosm for the brand’s ongoing success: it was the seventh month out of eight that the brand has seen overall gains and the fourth time they’ve done so in 2014. To date, Lincoln sales are up 20.9 percent with 37,251 units sold.