Lincoln Sponsoring Automotive Rhythm’s ‘Afternoon of Luxury’
The Lincoln Motor Company will be the presenting sponsor of Automotive Rhythm’s “Afternoon of Luxury: The Feeling Stays,” which will take place November 21st at the Viceroy in Santa Monica, California. The event will serve both as a kick-off event for the 2015 Los Angeles Motor Show and as a means to promote the all-new 2016 Lincoln MKX, proving test drives of the latter in addition to food and wine, live music, and a fashion show.
The event will be hosted by Lifestyle Specialist “Miss Diddy” and will feature a performance from Empire’s Jussie Smollett. Lincoln is also a presenting sponsor of the hit Fox drama. DJ B-Hen will be providing music for the duration of the show’s 12-5 pm runtime.
The fashion show will be curated by Beauty and Style Expert Melissa Hibbert and will feature styles from The Walter Collection and Okera Banks OTG Essentials Collection.
The first 250 guests to take a test drive in the 2016 Lincoln MKX will be handed complimentary tickets to the weekend’s LA Auto Show.