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Ludacris to Perform at Honda Battle of the Bands in Atlanta

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Ludacris 1993 Acura Legend at SEMA 2015

Ludacris poses next to his Legend and the Galpin Auto Sports 2016 Acura ILX

Rapper, actor, and Acura aficionado Ludacris may have loyal supporters in a variety of different area codes, but there’s nowhere that he’s more beloved than his hometown of Atlanta. So he can probably expect a warm welcome when he performs in front of a capacity crowd at the 2016 Honda Battle of the Bands (HBOB) Invitational Showcase.

The 14th annual HBOB will be held on Sunday, January 30th, at the Georgia Dome, and will feature marching bands from eight Historically Black Colleges and Universities (HBCUs).

“It’s an honor to perform for these young, talented student musicians who have worked so hard to make it to the big stage, and for the HBCU community that supports them every step of the way,” Ludacris said in anticipation of his performance. “Music is a force that connects and inspires young people all around the world.”

This year’s lineup of HBCUs, which were chosen in part by online voters, include Alabama A&M University, Lincoln University (PA), Prairie View A&M University, Alcorn State University, Bethune-Cookman University, Jackson State University, South Carolina State University, and Tennessee State University.

The eight bands were selected through a process that included online fan voting, as well as feedback from band directors, HBCU presidents, and American Honda representatives. In addition to a $20,000 grant from Honda to support their music education programs, each participating HBCU will receive travel and accommodations to the Invitational Showcase in Atlanta.

“Honda Battle of the Bands is a once-in-a-lifetime experience that helps HBCU student musicians showcase their talent, represent their communities and universities, and discover their greatness, both on and off the field,” said Steve Morikawa, American Honda’s Vice President of Corporate Relations and Social Responsibility. “Ludacris has supported HBOB for many years. His presence helps the students realize how far dreams, hard work and dedication can take them, and we’re happy to welcome him back to the HBOB stage.”

Tickets, which start at just $10, can be purchased at