McConaughey Dresses Sharply and Laughs Hysterically in New Lincoln Commercial
Matthew McConaughey might be best known for starring in films such as Dazed and Confused, How to Lose a Guy in 10 Days, and Dallas Buyers Club, but nowadays he’s almost just as recognizable for playing the well-dressed goofy guy who stars in all of those Lincoln commercials.
Over the years, McConaughey has been featured in Lincoln ads where he’s talked to dogs and jumped into swimming pools wearing all of his clothes. Some of which have even been spoofed by the likes of Jim Carrey and Ellen DeGeneres.
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But, for his latest Lincoln commercial, McConaughey traveled all the way to Iceland to show off the 2017 Continental sedan. The spots were directed by cinematographer Wally Pfister, who previously earned an Academy Award for his work on the blockbuster film Inception.
One of the new spots, titled “Entrance,” was actually filmed on a sparkling glacial plain that was more than 150 miles away from Reykjavík, Iceland. This particular spot focused on the Continental sedan’s sweeping curves and dynamic body lines.
“While many are familiar with the Continental nameplate, we wanted them to see our all-new flagship in a whole new way,” said John Emmert, group marketing manager, The Lincoln Motor Company. “A car as iconic as Continental could only be shot in a unique locale – one not familiar to viewers.”
Another piece of this new ad campaign, tiled “Crafted,” is notable for being the first time McConaughey has been featured in the backseat of any Lincoln vehicle. In this spot, the 47-year-old McConaughey shows the audience how much rear legroom is provided in the Continental, thanks to its one-of-a-kind chauffer switch.
As for McConaughey, we’d say he didn’t do anything too dramatic in the new commercial. He talked about the Continental and how great he thought it was, then leaned back and let out a weird chuckle, but you can see all of that in the embedded video below.
The “That’s Continental” campaign, which stars McConaughey, will debut on television starting Dec. 31st.
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