Added on March 20, 2015  The News Wheel   , , , ,
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MINI Plans Record-Breaking MINI on the Mack Parade for August 1st

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MINI on the Mack

Mackinac Bridge, Michigan

Two summers ago, MINI organized a parade of MINI Cooper cars in an attempt to break the standing record of 1,450 MINIs in a parade (set by the London & Surrey Mini Owners Club in 2009). While the parade drew quite a crowd in 2013, it wasn’t quite enough to set a new record. And so, for the second time, MINI will attempt to break the record on August 1, 2015, in St. Ignace, Michigan.

The parade will take place across Michigan’s historic Mackinac Bridge, which measures 26,372 feet in length and 500 feet in height. MINI on the Mack was originally the brainchild of a MINI dealership in Grand Rapids, Michigan, but MINI USA and thousands of MINI owners from around the US soon caught on and the original event was well-attended, even though no records were broken.

MINI on the Mack

The 2013 parade

“Last summer thousands of MINI owners joined us for an epic 5,000-mile rally across the U.S. during MINI TAKES THE STATES so we are really excited to see how many owners and friends join us this summer for MINI on the Mack,” commented David Duncan, Vice President MINI of the Americas. “We anticipate the MINI community will gather in full force to once again cross the iconic Mackinac Bridge and try to break the world record!”

Following the parade, there will be a get-together for MINI owners at the Little Bear East Arena that will include entertainment, prizes, and lunch. Afterwards, MINI owners will be able to attend the Bayside Music Festival in downtown St. Ignace and spend the evening enjoying all the small town has to offer. Registration is $25 for adults and $15 for kids, and includes the bridge crossing toll, event set-up, lunch, music, mementos, shuttle service in St. Ignace, and entrance to the Bayside Music Festival. Registration is going on now.

Gallery: MINI on the Mack 2013