Nissan Safety Driving Forum Saves Lives in India
The streets in India can be chaotic. With so many pedestrians, animals, motorcycles, and cars fighting for the same space on rough roads, driving in India can be a dangerous task. Nissan Motor Co., Ltd. is doing its part to educate the growing population of new drivers on how to drive safely by using three simple simulators in a country where driver’s license tests are rarely focused on safety.
The Nissan Safety Driving Forum (NSDF) began in 2012, visiting New Delhi, Mumbai, and Chennai. This year, it’ll educate drivers in Chandigarh, Jalandhar, Jaipur, Vadodara, Nagpur, Chennai, Mangalore, and Kochi.
Using a rollover simulator, low-speed crash simulator, and interactive safe driving simulator, the main focus of the program is to get drivers into the habit of always wearing their seat belts and emphasize safe driving etiquette. According to Nissan, this program has witnessed a 126% increase in the rate of seat belts being used by former participants.
Nissan is setting a high standard for automotive safety reform in India, earning a reputation that will certainly pay off as more Indian citizens buy their first cars.