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Photo Gallery: Geneva International Motor Show Posters Throughout the Decades

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Explore a century of art used to promote one of the longest-running automotive events in the world

The 87th Geneva International Motor Show is just one week away. First held in 1905, the Geneva Motor Show has been been around for more than a century, making it one of the longest-running automotive events in the world!

With more than 100 years of automotive showcases, the team behind the Geneva Motor Show requires a strategic plan every year to market the event. One of the most effective strategies, and certainly one of the most aesthetically pleasing, is the use of promotional posters.

These Geneva Motor Show posters have changed dramatically since they were first introduced to promote the show, demonstrating the artistic personalities of each decade. Nevertheless, each poster manages to capture the spirit of the show, namely a celebration of the best that the automotive industry has to offer.

Take a look at the Geneva International Motor Show posters showcased throughout the decades to explore just how much the show and its marketing have changed during its century-long history.


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Geneva International Motor Show Posters Throughout the Decades

Posters from the 1920s and 1930s

Geneva Poster 1925

1925

Geneva Poster 1930

1930

Geneva Poster 1931

1931

Geneva Poster 1932

1932

Geneva Poster 1939

1939

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Posters from the 1940s and 1950s

Geneva Poster 1947

1947

Geneva Poster 1948

1948

Geneva Poster 1953

1953

Geneva Poster 1955

1955

Geneva Poster 1956

1956

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Posters from the 1960s and 1970s

Geneva Poster 1960

1960

Geneva Poster 1963

1963

Geneva Poster 1967

1967

Geneva Poster 1970

1970

Geneva Poster 1977

1977

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Posters from the 1980s and 1990s

Geneva Poster 1984

1984

Geneva Poster 1985

1985

Geneva Poster 1988

1988

Geneva Poster 1990

1990

Geneva Poster 1997

1997

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Posters from the 2000s and 2010s

Geneva Poster 2005

2005

Geneva Poster 2006

2006

Geneva Poster 2008

2008

Geneva Poster 2013

2013

Geneva Poster 2017

2017

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Source: The 87th Geneva International Motor Show