Subaru Takes Home IIHS Top Safety Pick+ Awards for Four 2018 Models
Every year, the Insurance Institute for Highway Safety (IIHS) conducts crash tests to determine the safety of vehicles hitting the market for the upcoming model year. This year, of the 15 vehicles to earn the Top Safety Pick+ (TSP+), the highest safety rating available, four of them were Subaru models.
This year, the Impreza, Legacy, Outback, and WRX took home the Top Safety Pick+ designation.
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“Safety is paramount to Subaru, and each year we continue to improve and innovate the safety features and technology in our vehicles to our customers,” said Subaru of America, Inc. President and COO Thomas J. Doll. “It is an honor to receive IIHS’s Top Safety Pick+ award on four of our models for 2018.”
The IIHS introduced a few new requirements for 2018 safety tests for features like headlights and front-end crashes. The Subaru models awarded the TSP+ award were equipped with Subaru’s EyeSight Driver Assist Technology and LED steering-responsive headlights. In order to take home the TSP+ rating, Subaru vehicles had to earn a “good” rating in five separate crash tests conducted by IIHS.
One new crash test, implemented for 2018 models, is focused on high-speed front-passenger side crashes. With this test, the IIHS hoping to direct more of a focus onto the safety of passengers in the vehicles. “Drivers expect that their passengers, who are often family, will be protected just as well as they are,” said Adriad Lund, President of IIHS. “Manufacturers have been taking this issue seriously since we first shed light on it, and we’re confident that good small overlap protection will become the norm on the passenger side, just as it has on the driver’s side.”
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Subaru expressed their pride in the award, pointing to safety as one of their top priorities. The sales numbers prove that safety is of the utmost importance to consumers, too, with the Outback coming out of the 2017 model year as one of Subaru’s best-selling vehicles. The Impreza also increased its sales this year.
News Source: Subaru