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Toyota Donates Boots and Socks During Baltimore Auto Show

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union square baltimore snow

Baltimore was hit hard by winter storms this season, similar to this one from 2010
Photo: Union-Square, Flickr

Maryland has been battered by snow this winter, leaving low-income families huddling together for warmth. As part of its Toyota Walk in My Boots national outreach program, the automaker helped provide new insulated boots and socks to more than 200 people last Saturday, as part of the Motor Trend International Auto Show-Baltimore activities.

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Toyota offered this program through The Salvation Army (TSA) Booth House Shelter, TSA Boys and Girls Club of Franklin Square, and TSA Baltimore Temple Corps Community Center. The Booth House Shelter offers a place to stay for homeless women, men, and families with children. Toyota’s donation will help many Baltimore families stay warm as frigid temperatures continue.

“At Toyota, we want to build great cars and trucks as well as help build great communities; and in times like these, we must remember to help one another,” commented Michael Rouse, vice president, Diversity, Philanthropy and Community Affairs, Toyota Motor North America.  “We want the work that is being done at The Salvation Army of Central Maryland to continue for years to come.  And, we hope that our donation of winter boots and socks will help to enrich lives…one step at a time.”

In addition to the donation of boots and socks, Toyota donated $15,000 to TSA of Central Maryland to help the organization provide support and refuge for children and families in times of crisis, and also provided a Thanksgiving-style buffet lunch for the families.

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