Toyota Sienna History

Toyota Sienna History

Toyota Sienna History

Introduction

Since the Toyota Sienna was first introduced in 1998, it has established itself as one of the top options in the family-oriented minivan segment. With a multitude of standard features, a great safety record, and a reputation for reliability, the Sienna has continuously helped Toyota establish itself as more than a carmaker that produces hybrid cars.

Early History

The Sienna was first introduced in 1998, beginning initial production at Toyota’s Georgetown, Kentucky, assembly plant. It was a replacement for the Toyota Previa and was based on an extended version of the Camry. Toyota even marketed it as the “Camry of minivans,” building on the sedan’s popularity.

Through the Sienna, Toyota became the first automaker to offer a factory installed auto-access seat for disabled people.

Recent History

When the Sienna was first introduced, it was offered in three trim levels: CE, LE, and XLE. Now in its third generation, the Sienna offers five different trim levels, base, LE, XLE, Limited, and SE, giving consumers even more available options and features.

Toyota Sienna Awards

  • 2004 Car and Driver’s Five Best Trucks “Van” Award
  • 2004 Edmunds Editor’s “Most Wanted Van”
  • 2004 Edmunds Consumer’s “Most Wanted Van”
  • 2004 Insurance Institute for Highway Safety “Double Best Pick”
  • 2010 Best Resale Value Award
  • 2010 Insurance Institute for Highway Safety “Top Safety Pick”

2014 Toyota Sienna Overview