The News Wheel
No Comments

Buick Retail Sales Increase as Encore Sees Best February Ever

Decrease Font Size Increase Font Size Text Size Print This Page

2017 Buick Encore Maroon

Buick posted retail sales totaling 15,480 units in February, a year-over-year increase of 8.1% that’s good for the brand’s best February retail sales performance since 2004. Total sales, however, amounted to 16,131 units, a decrease of 9.4% year-over-year.

Buick’s overall sales decline was the result of double-digit year-over-year drops from the Enclave, LaCrosse, Regal, and Verano. Sales of the Enclave dipped 27.9% at 2,973 units, sales of the LaCrosse fell 49% at 1,348 units, sales of the Regal dropped 36.4% with 1,023 units, and Verano sales decreased 84.1% at 488 units.

New from Buick: The 2017 Encore gets a suave new face and even more stylish features

Leading Buick at retail and overall were the Encore, Envision, and Cascada. The Encore set a new retail sales record for February and logged total sales of 6,528 units, a year-over-year increase of 11.2%. Two months into the year, Encore sales are up 9.2% at 11,786 units, making it responsible for more than 40% of all new Buicks sold in 2017 so far. Sales of the Encore totaled 78,565 units in 2016, more than a third of Buick’s 223,055 vehicle sales.

Envision sales continued to excel with 3,139 units deliver, bringing its to-date total to 5,326 units. Since debuting in 2016, deliveries of the Chinese-built Envision has totaled 19,519 units. Cascada sales increased 27.7% year-over-year with 632 units, bringing its to-date total to 944 units. Buick sold a total of 7,153 Cascada convertibles in 2016.

Through February, Buick’s total US sales total 29,248 units, down 18.9% year-over-year. Retail sales total 28,077 units, down 5.7% year-over-year.

More New Buick SUVs: The Envision offers a perfect combination of luxury and performance