J.D. Power has released its annual US Customer Service Index (CSI) Study, which reveals that the Buick brand is the leading name in dealer service satisfaction for a second consecutive year.
The 2015 US CSI Study was based upon the responses of more than 70,000 owners and lessees of 2010-2014 model-year vehicles polled between November and December 2014. All automotive brands were graded on a 1,000-point scale that includes caveats such as service quality, service initiation, service advisor, service facility, and vehicle pick-up.
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Buick pulled down a score of 836 out of 1,000, securing its position as the most-satisfying mass market brand and improving upon its score from the year prior by one point. For comparison, the mass market brand average is 792 points (down five points from the average score the year prior), and Buick’s score puts the brand just a hair below the average score for luxury brands (852 points, down three points from 2014).
“Superior reliability, quality and customer service is core to every model we bring to market,” said Duncan Aldred, vice president of Buick. “Leading the market in service satisfaction demonstrates that we and our dealers continue to deliver on that commitment.”
Buick also recently came in second in J.D. Power’s 2015 Vehicle Dependability Study.
Related: Buick Ranked Highest Among Domestic Brands in Vehicle Dependability Study
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