Ford Finishes Up First Half of 2018 With Retail Sales Gains in June
Ford Motor Company wrapped up the first half of 2018 with a 1.2 percent increase in sales driven by — what else — trucks and SUVs.
The automaker delivered 230,635 vehicles in June, including 156,788 vehicles sold at retail (up 2.9 percent year-over-year) and 73,847 fleet vehicles (down 2.3 percent). Truck sales totaled 100,683 units, up 3.2 percent; SUV sales totaled 84,617 vehicles, up 8.9 percent; and car sales were down 14 percent at 45,335 vehicles delivered.
Ford brand sales were up 1.1 percent at 221,101 vehicles delivered. Lincoln saw a 2.8 percent sales increase thanks to triple-digit retail sales gains from the all-new Navigator and an uptick in MKC sales.
“As leaders in truck and SUV sales, the Ford brand had an incredible first half with almost 1 million sold. F-Series has posted gains for 14 consecutive months, while Ford SUVs posted a new record June sales month and Transit sales gain 25 percent,” said Ford Vice President of U.S. Marketing, Sales and Service Mark LaNeve. “Our all-new Lincoln Navigator continues as the hottest new product in the country, with triple-digit gains in the first half.”
Among the highlights for Ford was the best month from the EcoSport since its launch — up 23.3 percent month-over-month with 6,756 vehicles delivered — and a 20.7 percent retail increase from Expedition. Ford F-Series sales were up 1.7 percent at 79,204 trucks delivered overall, putting its six-month total at 451,138 trucks.
Through June, Ford’s total sales are down 1.8 percent at 1,277,691 vehicles delivered. Ford brand sales are down 1.4 percent at 1,227,422 vehicles, and Lincoln sales are down 10.8 percent at 50,269 vehicles.