GM Announces Let’s Drive NYC Car-Sharing Program
On Thursday, GM CEO Mary Barra and other representatives from the automaker announced a number of new projects and technologies on the horizon, up to and including autonomous cars and fuel-cell technology. Another announcement concerned the launch of Let’s Drive NYC, a new car-sharing program headed up by GM and aimed at expanding the concept of personal mobility.
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“Customers want options on how to move from Point A to Point B that provide flexibility and personalization,” said GM President Dan Ammann. “Let’s Drive NYC is just one part of GM’s global urban mobility strategy. We view evolving consumer preferences, such as car-sharing, as real business opportunities, where we can quickly build on our existing capabilities such as OnStar connectivity to very effectively meet customer needs.”
According to GM, residents of The Ritz Plaza apartment building at Times Square can use a GM mobile app to reserve a vehicle and access parking at any one of around 200 garages throughout the city. The vehicles available for reservation includes eight Chevy Trax and two Equinox, with more vehicles likely to be added at a later date.
Residents will receive credits good for three hours’ worth of rental usage every month, and vehicle usage thereafter costs between $10 per hour and $75 per 24-hour reservation.
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