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GM Sales Increase 10.2% in November as All Four Brands Make Gains

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November 2016 GM sales results

General Motors delivered a total of 252,644 vehicles in November, a 10.2% year-over-year increase from sales in November 2015. Retail sales totaled 197,609 units, up 7.9% year-over-year. All four of GM’s brands—Chevrolet, Buick, GMC, and Cadillac—posted year-over-year increases both overall and at retail.

GM estimates that it gained 0.3 percentage points of retail market share, bringing that number to 16.8% and making 17 months of retail market share growth for GM in the last 20.


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“GM’s November performance reflects the continued strength of our U.S. business. We gained profitable retail share, commercial and small business deliveries were strong and we commanded the industry’s best average transaction prices,” said Kurt McNeil, GM’s vice president of U.S. Sales Operations.

“We are ahead of plan selling down our 2016 model year inventory and we expect to close out December with more retail share growth. GM is heading into 2017 in a position of strength with the planned launch of key new products, like the all-new Chevrolet Equinox, into the heart of the market.”

Chevrolet’s retail sales totaled 126,078 units, up 5% year-over-year and good for the brand’s best November sales since 2004. GMC’s sales were up 8.9% at 41,205, securing the brand’s best November at retail since 2001. Buick retail sales rose 22% with 17,444 units sold, scoring the brand’s best November performance at retail since 2003. Cadillac sales rose 17.2% at 12,882 units, good for the brand’s best November since 2013.

Through 11 months, GM’s retail sales are up 1.6% at 2,196,599 vehicles sold. Overall sales are down 2.5% at 2,723,667 vehicles sold.


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