Here’s the First Commercial for the 2017 Chevy Bolt EV
The 2017 Chevy Bolt EV just debuted at the 2016 Consumer Electronics Show in Las Vegas, but Chevrolet has already released an online ad for the all-electric vehicle. Narrated by bowtie brand spokesman John Cusack, the commercial touts the Bolt’s efficiency, interior space, and tech features.
Take a look:
The ad begins by showing the Bolt EV’s all-electric powertrain, which consists of a single high capacity electric motor (rated at 200 horsepower, or 150 kW) and a 60 kWh lithium-ion battery pack. The motor powers the new Bolt from 0 to 60 mph in less than seven seconds, while the battery enables it to travel over 200 miles on a single charge.
Then, interior and exterior components of the Bolt build up on top of the drive system to form a car that is efficient in both its mileage and its design. Chevy touts the subcompact vehicle’s 56.6 cubic feet of maximum cargo space, as well as tech features like the built-in Apple CarPlay smartphone connectivity.
The 2017 Chevy Bolt EV still won’t be available for purchase until sometime late this year, but Chevrolet clearly wants to establish that it is the first automaker to create a vehicle that exceeds a 200-mile range and costs less than $30,000 (after federal tax credits). GM clearly wants the Bolt EV to arrive before the Tesla Model 3, both in dealerships and in car commercials.