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Kaizen Health Wins Ford City of Tomorrow Challenge

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Ford Motor Company | Kaizen Health wins Ford City of Tomorrow Challenge

Kaizen Health was named the winning project in the Ford City of Tomorrow Challenge by the City of Grand Rapids this month. Grand Rapids residents and groups were tasked with coming up with creative proposals that address challenges facing mobility in the theoretical city of tomorrow. Morea than 100 proposals were received, and Kaizen Health was deemed the winner out of 12 semifinalists.

“This proposal stems directly from the experiences of Grand Rapids residents and the obstacles they face on a daily basis,” said John Kwant, vice president of Ford City Solutions. “Listening to the community, collaborating with residents, and bringing them into the design process is a new and novel approach to developing mobility solutions, and it’s exactly the kind of local engagement we wanted to foster with the City of Tomorrow Challenge.”

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Kaizen Health is a health tech company that is working to make transportation easier for all in the name of good health. Kaizen Health’s proposal is for a pilot that would utilize available ride-sharing and last-mile services to make it easier for individuals in need to get transportation to medical appointments and services. This project best addressed the key ideas put forth in the Ford City of Tomorrow Challenge: enabling smart transportation choices, extending mobility options, and encouraging alternative means of transportation like walking and biking.

“Dynamic mobility solutions are the foundation for our future cities,” said Amanda Roraff, operations manager of PlanetM, a mobility-focused brand and business development program at the Michigan Economic Development Corporation. “The practical solution unveiled today will have an immediate, positive impact on real transportation challenges facing city residents. This pilot project puts Grand Rapids at the forefront of the mobility revolution, and we’re excited to welcome this solution to Michigan’s mobility ecosystem.”

The Ford City Tomorrow of Challenge was launched in June as a collaboration between the City of Grand Rapids, Ford, and sponsors including AT&T, Dell Technologies, and Microsoft.

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