Lexus Celebrates Its 10 Millionth Vehicle
This month, Lexus announced that it celebrated a big milestone by selling its 10 millionth vehicle. The brand was not specific about when the vehicle cruised off a dealership lot, but it was early in 2019. It’s a great way to start off a new year after record-breaking sales in 2018.
According to Lexus, it sold 698,330 vehicles around the world in 2018, which is a 20 percent improvement from 2017’s 668,515 units. Considering that many automakers saw a sales slowdown last year, this growth is truly something to celebrate. Luxury utility vehicles lead the pack in terms of most popular Lexus models. While the automaker didn’t provide exact sales numbers for 2018, the NX, RX, LC, LS, ES, and UX were the leading models.
Lexus International President Yoshihiro Sawa remarked, “Lexus continues to enjoy substantial growth around the world, expanding its footprint in emerging markets as well as reaffirming its strength in established ones. The brand’s clear focus on amazing products and guest experiences provided by the finest dealers will support its global growth for years to come.”
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Besides high sales in general, Lexus also passed the 1.45 million mark in self-charging hybrid vehicles sold. In the 2018 model year, the brand had 11 hybrid models available around the world. Lexus says that this confirms that moving toward electrification is a smart business decision. Considering that it claims the tile of first consumer hybrid electric vehicle for sale with the RX 400h back in 2005, it shouldn’t be surprising that this is the luxury brand buyers trust to get a hybrid
We hope that these sales figures point to good things ahead for Lexus. Here’s to a bright 2019.