Mitsubishi Achieves Its Best February Sales Since 2004
Thanks in part to the new Mitsubishi Eclipse Cross model, Mitsubishi's February sales were up by 6.1 percent
Most automakers experienced slowing sales during February. Mitsubishi’s sales results stand out in stark contrast.
Indeed, Mitsubishi experienced its best February sales since 2004.
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Mitsubishi sold 13,760 vehicles last month. Compared to the prior February, that’s an increase of 6.1 percent.
Mitsubishi’s best-selling model was also its newest one: the Mitsubishi Eclipse Cross. By the end of February, Mitsubishi sold 4,291 Eclipse Cross Models.
Of course, the Eclipse Cross’ success is not without its drawbacks. Sales for both the Mitsubishi Outlander and Mitsubishi Outlander Sport fell during February.
Sales for the Outlander Sport were down to 4,049 units, a decline of nearly 25 percent. The sales decline for the Outlander was even more significant at 34.4 percent, with 3,471 Outlander models sold.
Fortunately, Mitsubishi’s last remaining passenger car, the Mitsubishi Mirage, was able to make up for some of these lost sales. Mitsubishi sold 1,792 Mirage models last month, a sales increase of 35.5 percent.
Mirage sales are also up so when January’s sales figures are considered. Mitsubishi has sold 3,362 Mirage vehicles so far this year, a sales increase of 38.6 percent.
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Still, the Outlander Sport remained Mitsubishi’s best-selling model during the first two months of 2019. Unfortunately, sales for the model are down 18.4 percent year-over-year.
As for Mitsubishi’s overall sales, the brand has sold 22,468 vehicles so far this year. That’s accounts for a sales increase of 4.7 percent when compared to the prior year.
You can more closely examine all of Mitsubishi’s February sales data using the sales chart below: