Nissan Maxima History
The Nissan Maxima was created for the family driver who still wants an exhilarating driving experience, so with that in mind, Nissan marketed the Maxima as the “four-door sports car.” The Maxima continues to deliver on that claim after over three and a half decades of production, and has taken over as Nissan’s flagship sedan.
Customers first became familiar with the Maxima nameplate when it was introduced in 1981, but Nissan had been manufacturing the sedan under a different name several years before that. The Maxima’s true birth year can be traced to 1977 when Nissan unveiled the Bluebird 2000G6, which was sold in the US as the Datsun 810.
The first generation of vehicles to sport the Maxima name would run until 1984, and since then, drivers have been introduced to seven generations of Maxima with production of North American models switching from Oppama, Japan, to Smyrna, Tennessee, in 2004.
Nissan has made several updates to the Maxima recently to improve the driving experience of its customers, including the addition of paddle shifters and upgraded powertrains. Nissan has also made it a point to enhance technology inside the Maxima with the addition of a standard RearView Monitor, enlarged color touchscreens, and advanced smarthphone connectivity.
- ALG Residual Value Awards for Best Fullsize Car in 2009, 2010, 2011, and 2012
- Best Resale Value in its class by Kelley Blue Book in 2012