2014 Ford College Community Challenge Winners Announced
Ford has announced the 16 winners of the 2014 Ford College Community Challenge, with this year’s winners spanning 15 universities and three countries. The winners from colleges in the United States, Brazil, and China will all receive a grant from the Ford Fund’s $280,000 pot, which is part of a larger $1 million commitment to […]
Ford Driving Dreams Tour Kicks Off in Chicago
Ford has announced that it will be launching a program called the Ford Driving Dreams Tour to benefit seven high schools in the Chicago area that have a large percentage of Latino students. The $105,000 initiative launches today at Curie Metropolitan High School in Archer Heights, and coincides with National Hispanic Heritage Month. “Education has […]
GM Innovation Challenge Kicks Off Next Week
The GM Innovation Challenge will officially launch next Monday, October 6th, across four different major universities. Participating schools include Georgia Institute of Technology, the Massachusetts Institute of Technology, Pennsylvania State University, and the University of Michigan in Ann Arbor. These four schools will be involved in a friendly competition to determine new uses for additive […]
GM One Ups Ford with Buick Drive For Your Students
Rips off Ford’s idea for charity, so Ford can’t really be mad
General Motors today announced a new, totally original program called Buick Drive For Your Students, in which Buick dealerships partner with community high schools to host test drives and raise money for the school. If this sounds all too familiar, that’s because Ford already does this with Drive 4 UR School and Drive 4 UR […]
Mary Barra Takes the ALS Ice Bucket Challenge
The ALS Ice Bucket Challenge has transformed the way we look at social media, turning it into a “Pay It Forward” donation machine that raises funds and awareness for a worthy cause. This particular cause is ALS (amyotrophic lateral sclerosis), which is more commonly known as Lou Gehrig’s Disease. Auto Show Circuit: Next-Generation Chevy Volt […]
The Importance of Education: Toyota West Virginia’s Donation
If there’s one company dedicated to giving back to the community, it’s Toyota. Whether it’s right here in the U.S., or in one of Toyota’s overseas markets, it seems like we’re constantly hearing about the Japanese automaker contributing to a good cause. The latest contribution comes to us from Toyota West Virginia, which is donating […]
Racing News: TRD Pro Tundra to Take On Baja
The Toyota Tundra is many things. It’s a versatile truck that can haul an impressive load and looks ferocious on the road. It’s fun to drive and looks pretty damn good. And now, with the introduction of the 2015 Toyota TRD Pro Series Tundra, it’s set to impress off-road racing fans by running the 47th […]
2014 C-MAX Hybrid Named IIHS Top Safety Pick
The 2014 Ford C-MAX Hybrid has earned the title of Top Safety Pick, according to the Insurance Institute for Highway Safety (IIHS). This marks the second consecutive year that the C-Max Hybrid has earned Top Safety Pick honors. “Ford takes the safety of our customers very seriously,” said Steve Kenner, global director, Ford Automotive Safety […]
Lincoln is 2014 Automotive Partner for NSHMBA
The Lincoln Motor Company has been announced as the official Automotive Partner of the National Society of Hispanic MBAs (NSHMBA) for 2014. This means that Lincoln will be the co-lead at the 25th Annual Conference and Career Expo in Philadelphia, PA on September 24-27. The annual NSHMBA Conference & Career Expo gathers together students, professionals, […]
GMC’s July 2014 Sales Report Points to Continued Winning Streak
GMC’s July 2014 sales were, in a word, incredible, especially given where the automaker was just five years ago. With retail sales up 12 percent over July of last year—and total sales up 22 percent over last year—GMC not only had its best month of 2014 thus far, but it also had its best July […]
The Million-Dollar Question: Where Would You Go in a New Toyota Prius?
When asked the question “Where would you go in a new Toyota Prius and why?” most people would start talking about road trips, vacations, and other things that are much more fun when you don’t have to worry about stopping for gas. But Audrey Moscosa-Rodriguez is no ordinary person. This woman, who has dedicated her […]
Toyota and DoSomething.org Collaboration Challenges Young People to Take a Stand
As the next generation enters adulthood, learning social responsibility is high on the radar for many young people. Many organizations and companies want to challenge young people to stand up for causes they believe in by offering incentives. One example of this is the recent Toyota and DoSomething.org collaboration, which have partnered to allow young […]
Alan Mulally Hates Retirement, Joins Google Board of Directors
Retirement for highly-influential figures in tech- and engineering-related industries is kinda like death for comic book characters. Oh, you mean to tell me that Marvel is going to kill Wolverine? Yeah, we’ll be sure to check back in three weeks for the Return of Wolverine arc. By that same token, nobody really believed that Alan […]
Nissan and LULAC Combine Efforts to Encourage Hispanic Teens
Nissan and LULAC—the League of United Latin American Citizens—are striving to put Latino students in positions that will enable them to pursue careers in the science, technology, engineering, and mathematics (STEM) fields. To help, Nissan has donated $180,000 to LULAC’s National Education Service Centers, $40,000 of which goes to the LULAC National Scholarship Fund. “Nissan […]
Golfer Lizette Salas Aims for Gold with Toyota Drive for Success Program
Professional athletes are usually pretty well-recognized, and along with that recognition comes a certain expectation for these figures to perform their civic duty. Most athletes are pretty good at supporting causes and raising or donating money, but when an athlete can combine his or her sport with a program that supports a non-profit organization, that’s […]
Toyota Mississippi Donations Help Tornado Victims
When an EF-4 tornado touched down in Northern Mississippi on April 28, 2014, it left a trail of death and destruction in its path. Ten people were killed, and completely destroyed multiple homes, businesses, reducing some to nothing but bare concrete slabs. As you might imagine, in the aftermath of this type of natural disaster, […]
BMW and PGA Tour Renew Title Sponsorship of BMW Championship
We’re not sure what BMW has in common with golf other than that both are somewhat expensive to get into—nonetheless, BMW, the Western Golf Association (WGA), and PGA Tour have announced the automaker’s commitment as the title sponsor of the BMW Championship has been extended by five years through 2019. In addition to being named […]
Stealing the Spotlight: Selfie-Taking Corolla Mingles with the Beautiful People
The Toyota Corolla recently received a makeover that put it at the top of the compact sedan totem pole as far as looks go. The handsome features of the car were made even more apparent earlier this month when the Corolla made a cameo at People En Español’s 50 Mas Bellos (50 Most Beautiful) gala. […]