Chevy Teams with USWNT to Craft Inspiring #SheBelieves Video
In addition to being the official shirt of Manchester United, Chevrolet is also an official partner of US soccer here at home. So when the United States women’s national soccer team (USWNT) started the #SheBelieves movement to empower its legions of female fans, the bowtie brand got in on the act by creating this inspirational […]
10-Year-Old Mexican Boy Oscar Chosen to Complete 2016 Chevrolet Starting XI
Chevrolet announced today that it has selected a 10-year-old boy from Mexico named Oscar to be the 11th member of the 2016 Chevrolet Mascots, a group of children who will get the opportunity to serve as mascots at a Manchester United football match at Old Trafford stadium. The Chevrolet Starting XI is an annual tradition […]
5 Coolest Cars from Cristiano Ronaldo’s Instagram
Cristiano Ronaldo is one of the biggest stars in all of professional soccer, as evidenced by him having more than 100 million Facebook and 35 million Twitter followers. Ronaldo began playing professionally at 18 years old and has broken records playing for both Manchester United and Real Madrid. Both teams have paid Ronaldo handsomely for his […]
Chevrolet Would Like Man U Players to Drive the Free Cars they Gave Them, Please
When Chevrolet shelled out $600 million to sponsor the British soccer team Manchester United, the automaker also decided to send over a fleet of complimentary Chevy vehicles for the players to drive—you know, if they felt like it. No pressure, guys. At the time, GM called it a “voluntary drive program,” but since none of […]
Chevrolet and Louis Saha Open New Football Pitch in Bangkok
Chevrolet recently revitalized a Bang Bua School playground in the Chatuchak district of Bangkok, Thailand, providing children in the area with a new community football pitch. The American automaker says it built the pitch as part of the bowtie brand’s ongoing commitment to demonstrate that, “where there’s play, there’s beautiful possibilities.” The outdoor pitch has […]
Chevy’s #BestDayEver is a Resounding Success
Wishes were granted, social interactions were made, and Alec Baldwin dressed up like Abe Lincoln and had a Twitter fight
Was April 1st actually the best day ever, as was promised by Chevrolet during its eight-hour livestream? Well, that’s impossible to say. For all we know, it may have actually been the best day ever for someone, so it’s a tall task to prove or disprove it definitively. What we can say with certainty is […]
Chevy Says April 1st is the #BestDayEver. Okay. Sure.
April 1st is, apparently, the best day ever! Is that because it’s April Fools’ Day? No. Is it because it is the beginning of a month that is purportedly full of showers that, by extension, bring May flowers? Also no. The reason that April 1st is the best day ever, you see, is because there […]
Chevy Donates 1 Millionth One World Futbol
Back in 2012, Chevrolet launched a project to deliver 1.5 million Chevy-branded One World Futbols to children around the globe in just three years. Now at the two year mark, Chevy is celebrating its 1 millionth One World Futbol donated. The One World Futbols are nearly indestructible, meant to last through even the roughest of […]
Check Out These Updates for the 2015 Chevy Express
Remarkably, the Chevy Express (and the GMC Savana) are not only the oldest GM products still on the road, but also the oldest vehicles period in the entire United States market. As such, the Chevy Express and its GMC sibling have seen a number of updates through the years. We now have the scoop on […]
Chevy Selected 11 Kids to be Mascots at Old Trafford Match This Saturday
Chevrolet is hosting 11 children from across the globe in Manchester, England, leading up to Manchester United’s Premier League season opener at Old Trafford this Saturday. The 11 kids will get to make their dreams come true at the match, when they will charge onto the field as mascots for Man U. Perfect Parking: 2014 […]
OnStar Unboxes Malibu with 4G LTE
In a marketing ploy that likely had even Brat Pitt once again wondering what’s in the box, OnStar revealed two giant boxes—one in San Francisco and one in Boston—without mentioning what was inside. People across the country pondered what was in the box, even using the hashtag #guesswhatsinside on social media. At long last, OnStar […]
Chevy Game Face Ad Celebrates Man U
While Manchester United’s new Chevy-sponsored jerseys have been stealing the spotlight lately, Man U fans have also been sporting their colors proudly. Chevrolet recently asked fans to “show us your game face,” and the Bowtie Brand received an overwhelming response from Manchester United fans, bearing face paint, big smiles, and the all-important Man U colors. […]
World Cup of Cars: Belgium vs. Algeria
Typically Belgian things include fries with mayonnaise, waffles, beer, and statues of little boys peeing. Normally when you think of Belgium, football skills don’t pop into your mind. However, you would be wrong, because Belgium has made it to the World Cup with some world class players like Adnan Januzaj who plays for Manchester United, […]
Chevrolet Launches ‘What do you #PlayFor?’ Campaign
Chevrolet has announced the launch of their ‘What do you #PlayFor?’ campaign, a global social campaign intended to inspire soccer fans and bring them closer to the sport than ever before. Chevrolet also hopes to make lasting impacts in developing countries where play is needed most. “The act of play is a fundamental human need […]
Chevy’s Global Brand Still on Track Despite European Pull Out, CMO Says
Though the recent announcement that GM intends to pull most of its Chevrolet brand’s presence from the European market by 2016 may have some wondering just what the automaker is thinking, Chevy global CMO, Tim Mahoney, maintains that the Bowtie brand is still on track to become a globally-dominant name. Citing the recently-inked $57-million sponsorship […]
Nissan Makes Bigger Commitment To Nashville Soccer Club
Soccer, known as football overseas, is a sport with a complicated relationship with the United States. As a nation, many of us play it when we are younger, but as we grow older interest in the sport as a spectator sport seems to drop in favor of more all-American pursuits. Of course, whenever the US […]
British Women Face Assault At Red Lights
As a woman, there are many things that I have to do to protect myself. If I am walking alone in the dark and there are few people around, my keys automatically go in between my knuckles in case I need to defend myself. I never walk with earbuds in, and then I am always […]
Nissan Sponsors New Nashville Soccer Club
Nissan has its North American headquarters in Nashville, Tennessee, and the company is committed to helping the area succeed. If you head to see the Tennessee Titans play football in Nashville, you will be heading to Nissan Stadium. If you instead decide to watch a Nashville Predators hockey game at Bridgestone Arena, you will be […]