Two-Wet Monocoat Paint Process Makes Transit Coat More Durable
When automakers consider ways to reduce their carbon footprint, they leave no stone unturned. Evidence of this can be found in Ford revealing that the all-new Ford Transit utilizes a forward-thinking two-wet monocoat paint process whose results are not only more durable, but also better for the environment. The Transit, which is being built at […]
Nissan Announces GT-R in Le Mans 2015
Audi, Porsche, and Toyota have been put on notice, and their status as Le Mans favorites is now in serious jeopardy after Nissan announced that it will run a GT-R in Le Mans 2015. The teaser above is appropriately creepy, replete with cockroaches and millipedes crawling across flashlight-lit woodscapes, horror movie score, and ominous “It’s […]
Honda Returns to Pikes Peak as Sponsor and Competitor
The Pikes Peak Hill Climb is an exciting time for all car enthusiasts. This challenging course pushes vehicles and drivers to their limit as they climb 4,720 feet over 12.42 miles. It’s no wonder the race has earned the nickname “The Race to the Clouds.” Honda has announced that it would not only be participating […]
Nissan LEAF Sales Milestone Celebrated with Customer Stories
The Nissan LEAF has officially entered the crowd of the “cool kids,” after being named the best-selling electric vehicle ever when it reached a new sales record this week. With a total of more than 100,000 vehicles sold globally, almost 50,000 of which were sold in the U.S., LEAF owners in 35 countries have saved […]
Tesla in New Jersey: FIGHT! FIGHT! FIGHT!
On Tuesday, the New Jersey Motor Vehicle Commission (NJMVC) passed a ruling that essentially prevents the sale of Tesla vehicles in the state henceforth, and, boy, is Elon Musk pissed. The ruling bans the direct sale of vehicles in the Garden State, meaning that Tesla can now only sell cars if they move through dealership […]
“Poolside” Wasn’t Originally an ELR Commercial, is Still Obnoxious
Cadillac CMO Ellinghaus says original version of the ad was "snobby, arrogant, and a little aloof." So how is this any different from the ad we actually got, then?
There’s a saying in advertising that there’s no such thing as bad press. Tell that to Cadillac, whose ELR commercial “Poolside” was widely considered to be two tons of smug, a little xenophobic, a whole bunch jingoistic, and embarrassingly self-congratulatory. But hey, it sure stirred up a great deal of interest for their electric hybrid […]
F-150 Snow Plow Prep Option Takes on Jack Frost
While this year we may be losing the epic battle against the harsh cold and constant snow in Cruel Winter’s arsenal, we may have just claimed the upper hand for next year. Just last week, Ford announced the F-150 snow plow prep option across all cab configurations—Regular, SuperCab, and SuperCrew—on the XL, XLT, and Lariat […]
2014 Honda Ridgeline Overview
The 2014 Honda Ridgeline is a capable midsize truck that flaunts a new-age, yet rugged exterior design. The bed is angled upward toward the top of the cabin, rather than the traditional perpendicular intersection of most truck designs. Standard 17-inch steel wheels and a bold front grille help complete the 2014 Ridgeline’s imposing stance. Is […]
Chevy Offers EV Etiquette Tips for Spark, Volt Drivers
To help those driving the 2014 Chevy Spark—the ultimate urban living vehicle, Chevrolet has reduced a handy-dandy infographic extolling the finer points of EV Etiquette. The information illustrated in Chevrolet’s graphic is the result of a collaboration between the automaker and drivers of their Volt and Spark electric vehicles. The EV Etiquette tips, modified with […]