The Buick Regal Sedan is Still Available in China
While the American market receives the Sportback and TourX models for the Buick Regal, the Regal's sedan style can still be purchased by the Chinese market
With the modern automotive market moving away from traditional sedans, Buick decided to take a rather unconventional route when developing the latest generation of Buick Regal vehicles. The current Buick Regal is not available as a sedan in the US, with Buick instead offering the Regal Sportback, a liftback-style vehicle, and the Buick Regal TourX, a contemporary station wagon. If you really miss the Regal’s traditional sedan design, you need look no further than China, as Buick still offers the Regal Sedan in that market.
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The sedan is the only Regal option currently offered for Buick’s Chinese lineup; Buick sells neither the Sportback nor the TourX in China. At first glance, it might be easy to mix up the Buick Regal Sedan and the Buick Regal Sportback. Without really searching for differences, these two models look practically the same. Still, there are two tell-tale signs separating the two. The Buick Regal Sedan has a thinner C-pillar and its decklid is longer, while both the Regal Sportback’s decklid and rear glass area are lifted up while using the rear cargo area, resulting in a shorter decklid.
With American drivers losing their affinity for sedans, it makes sense that the Regal’s own sedan model is not offered for that market. However, there is another major reason why America has the Sportback and TourX while China has the Regal Sedan. The Buick Regal Sedan is assembled in China, so it only seems natural to sell it throughout its country of origin. The Buick Regal Sportback and TourX, meanwhile, are both based on the Opel Insignia lineup and built in Europe, so they likely come offered as a package deal.
As sedans are losing steam across the market, automakers like Buick are finding ways to diversify their passenger car lineup. While sedan-based Buick Regals might not sell well stateside, Buick hopes that the Regal Sportback and TourX will find more sales success.
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News Source: GM Authority